http://www.outsourcingdoneforyou.com ← Click here for time management tips and learn how easy it can be to hire a virtual assistant to help.
There comes a point in every business owner’s journey when a ceiling is hit: you have only so many hours in the day...and adding any more to your plate isn’t an option.
You’ve hit the point when you know in order to grow, something has to change. You might also feel frustrated that you don't have time to be creative and do the things you do best because you're always getting caught up in silly tasks that take way longer than you meant for them to.
This presentation is for you, the ambitious creative that knows you need to start delegating to optimize your time.
You can see how easy it can be to get a virtual assistant hired and trained FOR you at http://www.outsourcingdoneforyou.com.
2. DAN KENNEDY
Mul+-‐millionaire, copywriter,
entrepreneur and author of 13
business books
“Disciplined use of the +me everybody else wastes can give you an
edge. The now rich and famous writer of legal thrillers, ScoH Turow,
wrote his first novel using only his morning commutes into New York
City on the train.
“All around him, others just killed the same +me. For most people,
these minutes don’t maHer. But they can. So when you say to yourself
‘it’s only 10 minutes,’ you miss the en+re point of +me.”
– Dan Kennedy
3. There comes a point in every business owner’s journey when a ceiling is
hit: you have only so many hours in the day...and adding any more to your
plate isn’t an op;on.
What started as a juicy idea built into a new business and then morphed
into an en;ty requiring sales and marke;ng, accoun;ng, customer service,
compe;;ve research, networking, etc...not to men;on performing the
service or crea;ng the product the business is based upon.
You’ve hit the point when you know in order to grow, something has to
change.
THE CRITICAL POINT
shifting from self-employed to entrepreneur
4. The thought of giving away tasks in your
business may be paralyzing. Hiring help
can be daunting if it makes you think of
having to be responsible for managing
people. Or if you have no idea how you’d
train someone on what you do on a daily
basis.
It’s at this point that you need to hire help
and begin delegating anything that isn’t
high-leverage. In other words, the things
that need done but aren’t going to grow you
to the next level.
5. Start with delega;ng the tasks that don’t bring in money. So a consultant,
for instance, should outsource bookkeeping and accounting tasks. These
aren't how she makes her money. The purpose of delegation isn't just to have
someone else do something; it's to free you to focus on using your talents
and skills most productively.
6. Go at your happy pace. In fact, you might begin by outsourcing
one task in order to become comfortable with it. You can add
addi:onal tasks as you gain confidence.
(With every entrepreneur we’ve worked with, as soon as they get
comfortable with outsourcing a couple things...suddenly they take off with
ideas and delegate anything that isn’t their highest leverage ac;vity.)
7. LOOK FOR ROCKSTARS
When you have the first few tasks ready to outsource, find
someone with the references and personality you can mesh
with.
Experience isn’t as important as character.
You can train an enthusias;c assistant to do whatever you
need...but you won’t enjoy working with a jerk, no maHer how
skilled.
8. Invest ;me up front. Devoting time to
creating procedures, demonstrating tasks
and making a system for accountability
takes time at first---yet the result is a
structured, automated business that you
can grow with.
Give examples and offer feedback.
Teaching someone your preferences
and policies takes patience. However,
the more examples and feedback you
offer, the faster and easier it is for both
of you.
9. Outsourcing and delegaBng may
iniBally seem like a challenge...
Yet it can revolutionize your business.
There are 4 “keys to success” that will
ensure you don’t get tripped up in
hassles, mis-hires and wasted time.
10. 1. HIRE ROCKSTARS
Put time into asking for references or going through
a multi-step interviewing process to find someone
that is enthusiastic, detail-oriented and you feel
good about.
Remember, choose character over experience. You
can train them however you wish so they learn your
style...but working with someone you don’t like, no
matter how experienced, is never fun.
2. CREATE COMPANY POLICIES
Take time to write your company’s
strategic objective and operating
principles. These are great to give you
clarity on what’s important about the way
you do business, and sets a standard for
anyone working with you.
11. 3. CREATE TRAINING
Writing procedures and making screencast videos to
guide someone on what to do and your approach will
take time at the beginning---but builds a solid
foundation your company will benefit exponentially
from. This shifts you into operating your business as
an entrepreneur, with a scalable model.
4. BUILD ACCOUNTABILITY
Having a system to track and log tasks, no matter
how simple, will avoid confusion and delays. This
way everyone can update and check in rather than
relying on memory or assumptions to get the job
done. It’s an easy habit to start from the beginning
and keep everyone on the same page.
12. No matter how far away the idea of having an
assistant and delegating to a team may feel to you
right now...I promise it’s easier than you might think.
Starting with one task, you can build a system in a
relatively short period of time that gives you the
freedom to be creaLve and give your best giNs to
the world doing what you do best.
YOU’RE NOT FAR AWAY.