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Build Better Advising Relationships Through Blogging

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2010 National NACADA Conference, Orlando, FL.. Presentation from advisors Becca Schulze and Katie McFaddin about blogging.

2010 National NACADA Conference, Orlando, FL.. Presentation from advisors Becca Schulze and Katie McFaddin about blogging.

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  • 1. BUILD BETTER ADVISING RELATIONSHIPS THROUGH BLOGGING Becca Schulze – University of Oregon Katie McFaddin – Brandeis University NACADA National Conference – October 5, 2010
  • 2. Reporting back from the field…
  • 3. Staff 7 Advisors, 3 Administrators, 2 Graduate Teaching Fellows, 4 Support Staff, 8 Student Workers Advisee Population Undeclared students Pre-health National Student Exchange Pre-law & Pre-MSW Annual Visits: ≈ 12,000 Office of Academic Advising (OAA)
  • 4. Fall 2009 visits (as of week 6): 2,116 Office of Academic Advising (OAA)
  • 5. “What doe s it mean disqualifie to be d?”! “I s ever tu d s an yone t h is ie d l i “Doe in h ke stat ed?” scho ig h get rein earn ol a nd ed B’s.” “I have n o idea wh been pass y I haven ing classe ’t s.”! Inspiration for creating the blog
  • 6. “What doe s it mean disqualifie to be d?”! “I s I know e ever t thelp ied on that not theh yadvice isasking foris ud “Do s an e and ted?” s easiest h like in e t re ins a internet IS! ch thel ig h thingtto do, but surfingo o a g earn nd -Becca ed B’s.” “I have no id ea why I been pass haven’t ing classe s.”! Inspiration for creating the blog
  • 7. Website Facebook Blog - Limited access - Can’t add pages - Can’t manipulate page templates - Not interactive - Content would be static Why we chose a BLOG
  • 8. X Website Facebook Blog - Limited access - Can’t add pages - Can’t manipulate page templates - Not interactive - Content would be static Why we chose a BLOG
  • 9. X Website Facebook Blog - Limited access - Existing facebook site - Can’t add pages addresses all department - Can’t manipulate page news & events templates - Designed for short posts - Not interactive - Posted content is not - Content would be static searchable Why we chose a BLOG
  • 10. X Website X Facebook Blog - Limited access - Existing facebook site - Can’t add pages addresses all department - Can’t manipulate page news & events templates - Designed for short posts - Not interactive - Posted content is not - Content would be static searchable Why we chose a BLOG
  • 11. X Website X Facebook Blog ? - Limited access - Existing facebook site - Free - Can’t add pages addresses all department - Interactive - Can’t manipulate page news & events - Artistic control templates - Designed for short posts - Content is searchable & - Not interactive - Posted content is not tagable - Content would be static searchable - *Some* personal blogging experience Why we chose a BLOG
  • 12. X Website X Facebook Blog ? - Limited access - Existing facebook site - Free - Can’t add pages addresses all department - Interactive - Can’t manipulate page news & events - Artistic control templates - Designed for short posts - Content is searchable & - Not interactive - Posted content is not tagable - Content would be static searchable - *Some* personal blogging experience Why we chose a BLOG
  • 13. www.gradefirstaid.wordpress.com
  • 14. www.gradefirstaid.wordpress.com
  • 15. www.gradefirstaid.wordpress.com
  • 16. Phase 1
  • 17. 1. Be a “blog lurker”
  • 18. 2. Develop your brand X
  • 19. 3. Plan your blog’s template X
  • 20. 4. Dive in, but don’t go live
  • 21. 5. Solicit input © Trinity School via Flickr Creative Commons
  • 22. 6. Unveil and promote
  • 23. Phase 2
  • 24. 1. Explore multimedia
  • 25. 2. Collaborate on content
  • 26. 3. Keep in fresh © Jeremy Castillo via Flickr Creative Commons
  • 27. 4. Pass the baton
  • 28. Hello Becca, I came across your blog on Wordpress and it seems that you really care about the students at the University. I am 26 years old and have recently been disqualified for the second time. What are my chances of being reinstated back? The advisers at the university are pretty intimidating so I thought I would ask other people first. …I really do love school but found out late that I should have switched majors earlier. Currently, I have a job at a Logistic company in which the President would love to promote me but without a degree he is unable to. I've been looking at options of attending another State school however, being that the disqualifications are on my records... I do not believe they would accept me. But I also do not know the chances of being accepted back into my current school. Any advice about your past experiences would be greatly appreciated . Hope to hear from you. Thank you -Tony H.
  • 29. How are you already using blogs on your campus? How could you see blogs working for your department?