Games Design 2 - Lecture 9.5 - Card SortingPresentation Transcript
http://www.comu346.com [email_address] Game Design 2 Lecture 9.5: Card Sorting
If you are working on a game with a lot of data, it may be useful to consider how users would group this data.
Card Sorting is a methodology which enables non-expert end-users to help categorise items in a way which is useful for interface an user experience design.
Generates an overall structure to data.
Can be used to get suggestions for:
Helps bridge the gap between designer mindset and audience mindset.
How do users want information grouped?
How similar / different are the needs of different user groups?
How many potential categories are there?
What should these groups be called?
Often used early on in process
Users can define their own categories
Can also repeat the task dependent on a criteria of their choosing
Used later in process
Categories are pre-defined
Card Sorts Analysis
cluster analysis, tree diagram, co-occurrence matrices
Number of criteria/categories
Example superordinate grouping Super-ordinate grouping performed by an Independent Judge “ Your task is to interpret the criteria into super-ordinate constructs. You should try to identify where the criterion given by one respondent could be said to have meant the same as another but simply have chosen different wording.”
Card Sorting Advantages
Quick to Execute
Good Foundation for data
Card Sorting Disadvantages
Emphasizes data over actions
Possible to have divergent results
Analysis can be time consuming
Especially if little consensus between participants