PUBLISHER’S DILEMMA
INTRODUCTION
Mr. Anuj Pandey and Mr. Niraj Pandey, two-brothers-cum-owners, own
Rs.200 Crore annual turnover Academic Book...
Introduction to SWOT analysis
It is a situational analysis in which internal strengths
and weaknesses of an organization, ...
INTERNAL EXTERNAL
Build on STRENGTH Exploit OPPORTUNITIES
Resolve WEAKNESSES Avoid THREATS
STEP- 1
SWOT ANALYSIS for M/s HPH
INTERNAL
• STRENGTHS-
1. 200 crores annual turnovers.
2. 28 small branch offices in different parts of India.
• WEAKNESSES...
EXTERNAL
• OPPORTUNITIES-
1. With large turnover of Rs. 200 crores, they have
an opportunity to expand there organization....
POSITION OF THE ORGANIZATION
At present, the overall quality of internal control
is very poor.
STEP-2
PROBLEMS AND THEIR MAGNITUDES
PROBLEMS AND MAGNITUDES
PROBLEMS
 Printing quality
 Spelling and grammatical
error
 Prologue and epilogue
printed side ...
STEP-3
PRESENT LIMITATIONS AND CONSTRAINTS
LIMITATION AND CONSTRAINTS
• Only 1 head office and 28 small branch office.
• Central coordination is from Mumbai.
• Mr. N...
STEP-4
Desired objectives short term, usually
Quantitative, specific target
SHORT TERM OBJECTIVES
• To improve the quality of books.
• To improve co-ordination among employees and
branchs.
• To corr...
STEP-5 and 6
HOW TO REACH THESE OBJECTIVES, SOLVE
IDENTIFIED PROBLEMS AND WITHIN GIVEN
LIMITATIONS?
SOLUTIONS TO THE PROBLEMS
WITHIN THE GIVEN LIMITATIONS
PROBLEMS
-Quality of books
-Spelling and grammatical errors
-Prolog...
COST BENEFIT ANALYSIS
SL.
No
FEW PROBABLE ALTERNATIVES COST BENEFITS DECISIONS
1. Coordination among all the
branches and ...
DECISION
According to our group, the organization should
choose-
Alternative 1, coordination among all the branches
and de...
http://www.unitedworld.edu.in/
Campus
Ahmedabad Campus: Karnavati Knowledge Village,
A/907,Uvarsad, S.G.Highway, Gandhina...
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Presentation on case study Publisher’s dilemma

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Presentation on case study Publisher’s dilemma

  1. 1. PUBLISHER’S DILEMMA
  2. 2. INTRODUCTION Mr. Anuj Pandey and Mr. Niraj Pandey, two-brothers-cum-owners, own Rs.200 Crore annual turnover Academic Book Publishing House. M/s. HPH with its head office in Mumbai and 28 others small branch offices in different parts of India. Central co-ordination is from Mumbai’s Bhandup Office, where the production Department is also located and this part is looked after by Ms. Nimisha and few other ladies. Mr. Niraj Pandey is based at New Delhi and Mr. Anuj Pandey looks after West And South of India. The Editorial Board, reportedly is at Chennai, where the Book printing, binding are carried out.
  3. 3. Introduction to SWOT analysis It is a situational analysis in which internal strengths and weaknesses of an organization, and external opportunities and threats faced by it are closely examined to chart a strategy SWOT stands for S- strengths W- weaknesses O- opportunities T- threats
  4. 4. INTERNAL EXTERNAL Build on STRENGTH Exploit OPPORTUNITIES Resolve WEAKNESSES Avoid THREATS
  5. 5. STEP- 1 SWOT ANALYSIS for M/s HPH
  6. 6. INTERNAL • STRENGTHS- 1. 200 crores annual turnovers. 2. 28 small branch offices in different parts of India. • WEAKNESSES- 1. Internal control quality very poor. 2. Books printing quality is not too good. 3. Spelling and grammatical error. 4. Dates and figures often printed wrong.
  7. 7. EXTERNAL • OPPORTUNITIES- 1. With large turnover of Rs. 200 crores, they have an opportunity to expand there organization. 2. To become the leading publishing house in India. 3. They can use best talent for writing their books to create demand in the market. • THREATS- 1. Authors are not satisfied. 2. threats of good competitors in the market like OUP.
  8. 8. POSITION OF THE ORGANIZATION At present, the overall quality of internal control is very poor.
  9. 9. STEP-2 PROBLEMS AND THEIR MAGNITUDES
  10. 10. PROBLEMS AND MAGNITUDES PROBLEMS  Printing quality  Spelling and grammatical error  Prologue and epilogue printed side by side  Authors not provide with -Any type of feedback from the market -Annual sales statement -No information on competitors MAGNITUDES Low Low Low High High High
  11. 11. STEP-3 PRESENT LIMITATIONS AND CONSTRAINTS
  12. 12. LIMITATION AND CONSTRAINTS • Only 1 head office and 28 small branch office. • Central coordination is from Mumbai. • Mr. Niraj Pandey looks at north of India and Mr. Anuj Pandey looks at south and west of India. Region covered by the company is so huge that top management level is not able to look after the efficiency level of the regional sales manager. • Printing and binding unit is in Chennai which is not cost effective because labour in Chennai is not cheap. • Market image is going down.
  13. 13. STEP-4 Desired objectives short term, usually Quantitative, specific target
  14. 14. SHORT TERM OBJECTIVES • To improve the quality of books. • To improve co-ordination among employees and branchs. • To correct the spelling and grammatical errors. • To print prologue in first and epilogue in last. • To give feedback to the authors from the market. • Timely payment to authors. • To retain customers and authors. • To maintain the current turnover.
  15. 15. STEP-5 and 6 HOW TO REACH THESE OBJECTIVES, SOLVE IDENTIFIED PROBLEMS AND WITHIN GIVEN LIMITATIONS?
  16. 16. SOLUTIONS TO THE PROBLEMS WITHIN THE GIVEN LIMITATIONS PROBLEMS -Quality of books -Spelling and grammatical errors -Prologue and epilogue -Feedback to authors -Timely payment to authors SOLUTIONS -Quality of books can be improved by using good quality papers and also good binding of books. -These errors can be prevented by the editorial board. They should go through the books carefully to avoid these errors. -Prologue should be given in the first page and the epilogue In the last page. -The editorial board should provide the authors with the proper feedbacks from the market . -The Accounts department should look into this matter that the payments to the authors are made on time.
  17. 17. COST BENEFIT ANALYSIS SL. No FEW PROBABLE ALTERNATIVES COST BENEFITS DECISIONS 1. Coordination among all the branches and departments of the organization. Computerised office work and intercoms connecting every dept Employees more productive in their work. Work completed on time Cost effective. Good for organization in long run also. 2. 4 zonal office i.e., north, south, east and west. Setting up of zonal office in 4 parts of India Every branch will be well organized and work will be done on time Very expensive. Hence rejected. 3. Happy authors Employing more employees in accounts department and best editorial board. More author will be attracted and it will create more business for the organization Cost effective. Good for organization in maintaining good relationships with authors. 4. shifting production department to Chennai Cost of shifting Well coordination and control. Transportation cost eliminated. Good for organization in long run. 5. Shifting all departments to a place cheaper than Metropolis Building of new head office and implementing rules and regulations. Reduction in cost Very expensive at initial stage but beneficial at later stage. 6.
  18. 18. DECISION According to our group, the organization should choose- Alternative 1, coordination among all the branches and departments of the organization. Alternative 3, happy authors. Alternative 4, shifting production department to Chennai. In long run , when the organization achieve the short term objectives then they can think about shifting all their departments (except publishing and advertising department) outside metropolis.
  19. 19. http://www.unitedworld.edu.in/ Campus Ahmedabad Campus: Karnavati Knowledge Village, A/907,Uvarsad, S.G.Highway, Gandhinagar Kolkata Campus: Infinity Benchmark Tower 10th Floor, Plot - G1, Block - EP& GP, Sec - V, Salt Lake, Kolkata. Reg. Office: 407, Zodiac Square, 4th Floor Opp. Gurudwara, S.G. Road, Bodakdev, Ahmedabad.
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