THE OPERATING MODEL
THAT IS EATING THE WORLD
TODAY’S DOMINANT
VIDEO SERVICE IS A
DIGITAL COMPANY.
GOOGLE SEARCHES OVER TIME

NETFLIX

BLOCKBUSTER

2004

2013
TODAY’S DOMINANT
MUSIC SERVICE IS A
DIGITAL COMPANY.
GOOGLE SEARCHES OVER TIME

ITUNES

TOWER RECORDS
2004

2013
TOP PERFORMING
AUTO STOCK?
DIGITAL COMPANY.
DIRECT MARKETING,
GAMING, RECRUITING,
TELECOM, AND RETAIL?
!

DIGITAL COMPANIES.
TODAY’S
FASTEST GROWING,
MOST PROFOUNDLY
IMPACTFUL COMPANIES
ARE USING A
COMPLETELY DIFFERENT
OPERATING MODEL
THE RESPONSIVE OPERATING SYSTEM
VISIONARY

A new value set.

VS. COMMERCIAL

LEAN

EMERGENT

VS. LARGE

VS. CONTROLLED

OP...
VISIONARY
vs. COMMERCIAL
!
!
Responsive companies approach their work with a long-term,
ambitious view to everything from ...
LEAN
vs. LARGE
!
!
Responsive companies have a bias toward simplicity and leanness,
in service of speed, understanding, an...
LEARNING
vs. SUSTAINING
!
!
Responsive companies focus on learning and improvement as their primary driver
in operations a...
EMERGENT
vs. CONTROLLED
!
!
Responsive companies accept the idea that things should be fluid,
– that they should serve the ...
OPEN
vs. CLOSED
!
!
Responsive companies favor highly networked configuration resulting in
increased transparency and infor...
ADVENTURES IN
OS TRANSFORMATION
The Operating Model That is Eating the World
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The Operating Model That is Eating the World

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Today's fastest-growing, most profoundly impactful companies are using a completely different operating model. We refer to this model as The Responsive Operating System, and we think it'll change the world.

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The Operating Model That is Eating the World

  1. THE OPERATING MODEL THAT IS EATING THE WORLD
  2. TODAY’S DOMINANT VIDEO SERVICE IS A DIGITAL COMPANY. GOOGLE SEARCHES OVER TIME NETFLIX BLOCKBUSTER 2004 2013
  3. TODAY’S DOMINANT MUSIC SERVICE IS A DIGITAL COMPANY. GOOGLE SEARCHES OVER TIME ITUNES TOWER RECORDS 2004 2013
  4. TOP PERFORMING AUTO STOCK? DIGITAL COMPANY.
  5. DIRECT MARKETING, GAMING, RECRUITING, TELECOM, AND RETAIL? ! DIGITAL COMPANIES.
  6. TODAY’S FASTEST GROWING, MOST PROFOUNDLY IMPACTFUL COMPANIES ARE USING A COMPLETELY DIFFERENT OPERATING MODEL
  7. THE RESPONSIVE OPERATING SYSTEM VISIONARY A new value set. VS. COMMERCIAL LEAN EMERGENT VS. LARGE VS. CONTROLLED OPEN VS. CLOSED Expressed across multiple dimensions of an organization. PURPOSE LEARNING VS. SUSTAINING PROCESS PEOPLE PRODUCT PLATFORM
  8. VISIONARY vs. COMMERCIAL ! ! Responsive companies approach their work with a long-term, ambitious view to everything from employee experience, to market position, to impact.
  9. LEAN vs. LARGE ! ! Responsive companies have a bias toward simplicity and leanness, in service of speed, understanding, and resourcefulness.
  10. LEARNING vs. SUSTAINING ! ! Responsive companies focus on learning and improvement as their primary driver in operations and innovation, as opposed to preserving/protecting status quo.
  11. EMERGENT vs. CONTROLLED ! ! Responsive companies accept the idea that things should be fluid, – that they should serve the business based on circumstance, and that what works will shape/reveal itself.
  12. OPEN vs. CLOSED ! ! Responsive companies favor highly networked configuration resulting in increased transparency and information flow, for both internal and external audiences, partners, and communities.
  13. ADVENTURES IN OS TRANSFORMATION
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