Public Health 2.0 - collaborative partnerships for integrating social technologies into the practice community

Public Health 2.0 collaborative partnerships for integrating social technologies into the practice community 10th International Congress on Medical Librarianship Brisbane, Australia, September 2009 Gillian Mayman, Nancy Allee, and Jane Blumenthal University of Michigan, Health Sciences Libraries, Ann Arbor, Michigan, United States

To develop best practices for integrating Web 2.0 technologies into the work of local public health departments in order to improve the communication and information sharing within the department, between partner organizations, and to the populations that they serve.

National Network of Libraries, Greater Midwest Region. Health Sciences Libraries Local Health Departments Prevention Research Center

n e e d s a s s e s s m e n t

Needs Assessment Focus Groups Genesee County Health Department Monroe County Health Department Decision to not include all staff in training Interested more in projects and less in training Great need to manage internal communications Ambivalence over use of social networking sites Concern over time and staffing Need to protect privacy of staff and community members IT issues Strong support from Health Officer

Survey How are staff members at each health department currently using Web 2.0 technologies, both at work and in their personal lives?

Blogs
39.9% read blogs at least once a month
50% read blogs for professional purposes
5.2% comment on blogs monthly or weekly

Do you create and upload resources to a web site that allows you to share photos, videos, or slide presentations for professional or personal purposes?

“ My kids haven't had time to teach me.” “ Have better ways to spend my time” “ I do not believe the County wants us to use this web site” “ I think it is somewhat for young people, with nothing better to do” “ Not good example for my children”

Have you ever…

t r a i n i n g

What is Web 2.0 How can it help you? Blogs Wikis & collaborative editing Media sharing tools Social networking sites Online communities Mapping mashups Visualization tools iGoogle & Google Calendar

Public Blogs
- share information
generate discussion
educate readers
Internal Blogs
improve communications
discuss issues
share information with partners
professional development

Public Wiki
create a shared resource
gather feedback
quick web site
Internal Wiki
create a shared resource
edit & comment on documents
work with partners
create an intranet

Public
informational videos
user-generated contests
distribute sharable content
Internal
training videos
share images
share presentations

Public
discussion forums
announce events
share information
create presence
Internal
connect with colleagues
professional development
share your work

p r o j e c t s

coaching, creativity
& commitment

coaching
Start discussions
Provide assurance
Provide feedback and encouragement

creativity
Recognize the potential
Understand the details
Identify the audience
Create engaging information
Include a strong marketing component

Commitment
Administrators
Information Technology support
Staff

This project is supported under a subcontract, NO1-LM-6-3503, CFDA 93.879, between the Board of Trustees of the University of Illinois and the Regents of the University of Michigan.

http://www.webicina.com	81
http://www.ytecongcong.com	41
http://etechlib.wordpress.com	23
http://www.slideshare.net	7
https://ilearn.mcphs.edu	1

Public Health 2.0 - collaborative partnerships for integrating social technologies into the practice community

by University of Michigan Taubman Health Sciences Library on Sep 24, 2009

Accessibility

Categories

Upload Details

Usage Rights

5 Embeds 153

Statistics

Public Health 2.0 - collaborative partnerships for integrating social technologies into the practice communityÂ Presentation Transcript