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Being digital

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Great slidshow on digitial world.

Great slidshow on digitial world.


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Transcript

  • 1. Nicholas Negroponte’s
    BEING DIGITAL
  • 2. BEING DIGITAL
    Bits are Bits
    2
  • 3. BEING DIGITAL
    Underlying particle of digital computing
    Smallest element in the DNA of information
    Bit
    Colorless
    Weightless
    A state of being: 1 or 0
    3
  • 4. BEING DIGITAL
    Atoms & Bits
    “The change from atoms to bits is irrevocable and unstoppable”
    Atom
    Bit
    4
  • 5. BEING DIGITAL
    Bandwidth
    “Bandwidth is the capacity to move information down a given channel”
    5
    Fiber Optic Cable
    Air Waves
    Copper Cable
  • 6. BEING DIGITAL
    Digitization
    • All media is now digital
    • 7. This is due to:
    - Data compression
    - Error correction
    • Results in bits commingling easily – leads to multimedia
    6
  • 8. BEING DIGITAL
    Multimedia & Hypermedia
    • Multimedia: A combination of text, audio, still images, animation, video and interactivity content forms
    • 9. Hypermedia: A term for highly interconnected narrative or linked information
    7
  • 10. BEING DIGITAL
    Interface
    8
  • 11. 9
    BEING DIGITAL
    Interface
    • An (Graphical User) interface (GUI) is an interface that allows you to interact with electronic devices
  • Apple iPhone
    HTC Desire
    10
  • 12. 11
    iTunes
  • 13. 12
    Windows Media Player
  • 14. BEING DIGITAL
    The Ideal Interface
    • The content should speak for itself
    • 15. There is no ‘best’ interface
    • 16. ‘Interface Agents’ could be a part of the future
    13
  • 17. 14
    BEING DIGITAL
    User Interface Design
    • Affordances: giving hints
    • 18. Constraints: ‘grey-out’ options so user is not able to click
  • 15
    BEING DIGITAL
    8
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    User Interface Design
    • Visibility: making certain features stand out and labels informative
    • 19. Consistency: designing operations and interfaces to be the same
    Mobile Phone
    Calculator
  • 20. 16
    BEING DIGITAL
    User Interface Design
    • Feedback: giving the user information/warnings about what they can do and the action they have just performed
  • BEING DIGITAL
    Virtual Reality
    • Started in 1965, when Ivan Sutherland built a head mounted display
    • 21. Delivers a sense of being in the place by giving the eye what it would have received if it were there, including the changes that come with point of view
    17
    • Image quality and response time are crucial
    • 22. Benefits in architecture, design, training pilots, drivers, doctors, education
  • BEING DIGITAL
    Digital Life
    18
  • 23. BEING DIGITAL
    Post-information Age
    • It’s about personalization
    • 24. Information that has no demographic
    • 25. Ultra focused narrowcasting
    19
    Information Age
    Industrial Age
  • 26. BEING DIGITAL
    The Internet
    • Internet: A network of networks
    • 27. Its origins can be traced back to 1960, USA
    • 28. It has evolved without an apparent designer in charge of it
    • 29. As of January 2011, 2 billion people are using the internet
    20
  • 30. BEING DIGITAL
    Place without Space
    • Digital living will include less dependence on upon being in a specific place at a specific time
    “Bits will be borderless, stored and manipulated with no respect to geopolitical boundaries.”
    “Software projects being moved around the world from east to west on a 24 hour cycle, from person to person or from group to group, one working as the other sleeps”
    21
  • 31. BEING DIGITAL
    22
  • 32. 23
  • 33. BEING DIGITAL
    On Demand
    • On-demand information will dominate digital life
    • 34. Being digital will mean that people will be able to ‘pull bits’ towards them than bits being pushed to them
    24
  • 35. BEING DIGITAL
    It’s Real
    “Over time, there will be more and more people on the internet with the time and wisdom for it to become a web of human knowledge and assistance.”
    • Examples: Wikipedia, Google, Online service centers
    “We are entering an era when expression can be more participatory and alive. We have the opportunity to distribute and experience rich sensory signals in ways that are different than looking at the page of a book and more accessible than travelling to the Louvre”
    • Examples: Blogs, Facebook, Twitter
    “Multimedia will change dramatically with small, bright, thin, flexible high-resolution displays.”
    - Examples: iPod, iPad, Samsung Tablet
    25
  • 36. BEING DIGITAL
    It’s Real
    “Being able to record every program transmitted .”
    • Examples: Sky+, TiVo
    “The user community of the internet will be in the mainstream of everyday life”.
    • Examples: Facebook, Second Life (a virtual reality game)
    “I am convinced that e-interviews will become a terrific medium and a standard tool for a large amount of journalism.”
    - Examples: Blogs, Online magazines
    26
  • 37. BEING DIGITAL
     
    “Being digital is empowering; the access, the mobility and the ability to affect change.”
    27
  • 38. BEING DIGITAL
    Thank you
    28