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Social Media Taster Webinar

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Social Media Taster webinar from 27th January powerpoint slides.

Social Media Taster webinar from 27th January powerpoint slides.

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  • Me Background: Sales, Marketing and PR Currently: Account Manager and Social Media Consultant with UKNetWeb UKNetWeb: Specialises in the technical aspects of web design and ecommerce
  • Me Background: Sales, Marketing and PR Currently: Account Manager and Social Media Consultant with UKNetWeb UKNetWeb: Specialises in the technical aspects of web design and ecommerce
  • Transcript

    • 1. Social Media Taster Webinar 27 th January 2010 1pmBST - 8amEDT - 7amMDT Welcome 1 Introduction 2 Social media for business – Aren Grimshaw 3 Questions 4 Making the most of your website 5 Questions Feel free to use chat to ask questions or answer any questions
    • 2. Social Media Taster Webinar 2. Making more of your website Toby Parkins UKNetWeb Limited
    • 3. Making more of your website
      • What can be done?
      • What’s the benefit of that?
      • Who’s doing it?
      • Where do I start?
      • Making the most of your resources
    • 4. What can be done?
      • User Generated Content
      • Integrated Blogs / Microblogs
      • Live Chat / Virtual Assistance
      • Sharing Functionality
      • Social Connections
      • Content Libraries
      • Passive Marketing
      • Customisation and Integration
    • 5. Live Chat
    • 6. Live Chat
    • 7. Sharing Functionality
    • 8. Sharing Functionality
    • 9. Sharing Functionality
    • 10. Social Connections
      • Share product purchasing decisions
    • 11. Social Connections
    • 12. Social Connections
    • 13. Social Connections
    • 14. Content Libraries
    • 15. What’s the benefit of that?
      • Increases website ‘Stickiness’
      • Helps customers make informed choices
      • Drives Word of Mouth recommendation / referral
      • Builds credibility
      • More ‘Shop Windows’
      • Increases site traffic
      • Increases ROI
    • 16. Making the most of your resources
      • Streamline processes
      • Make the most of technology
      • The power of communities
      • Reuse information
    • 17. Who’s doing it?
      • Business Cornwall
      • SAS
      • Nokia
    • 18.  
    • 19.  
    • 20.  
    • 21. Where do I start? - Actions
      • Set up the following for your business:
      • A Facebook Page
      • A Wordpress Blog
    • 22. Making the most of your resources - Tips
      • Incorporate a Blog in your website
      • Utilise RSS Feeds
      • Feed content into other spaces
      • Link spaces together
      • Let your customers help you
      • Work with your developer
    • 23. Social Media for Business – More info
      • Visit the UKNetWeb Blog http://www.uknetweb.com
      • Connect with me on Facebook, LinkedIn and Twitter
      • Check out our presentations on Slideshare and You Tube www.slideshare.net/uknetweb www.youtube.com/user/uknetwebsm
    • 24. Social Media for Business Services
      • Social Media Workshops (Team or Individual)
      • Strategies / Action Plans for Business
      • Coaching and Training
      • Web Design and Development Services
      • Customisation and Integration