An Introduction to Social Media

Social Media: An Introduction Aren Grimshaw The Cornwall Hub - February 2009

Social Media - Introduction
What is it?
What can it do for me?
Who’s using it?
How do I learn more?

Social Media – Why?
Gain new business
Increase customer loyalty
Identify trends / niches
Promote your business
Manage your reputation
Carry out effective research
Improve collaboration

Social Media – General Overview
The ‘Read Write Web’ / Web 2.0
Aided by new technology
Construction of words, pictures, audio & video
Shared meaning among communities
User Generated Content (UGC)

Social Media – Then and Now Company Printed Marketing Website User User Company Web

Social Media – Blogs VLogs Microblogs

Social Media – Social Networks

Social Media – Wikis

Social Media – Doc, Vid and Slide Sharing

Social Media – Social Bookmarking & Tagging

Social Media – Examples
Business Cornwall
Surfers Against Sewage
Mission Pie

Social Media – Business Cornwall

Social Media – Business Cornwall RSS

Social Media – Business Cornwall

Social Media – Surfers Against Sewage

Social Media – Mission Pie

Social Media - Conclusion
What is it?
What can it do for me?
Who’s using it?
How do I learn more…

Social Media – How do I learn more?
www.uknetweb.com/blog
www.greatinternetmarketing.co.uk
Find me on Facebook, LinkedIn and Twitter
Free Social Media Taster Course Thursday April 2 nd 2009
Training and Coaching Packages

An Introduction to Social Media

by UKNetWeb St.Agnes

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