Cloud ComputingWhat’s the Point?Dave CoplinIT Architecture and PlanningMicrosoft Consulting Services

A Disruptive Influence...www.theenvisioners.com

From: Jonathan MurrayWorldwide Technology Officer MicrosoftDisclaimer*Forward Looking Statements: The following presentation contains certain predictions and forecasts which may possibly/probably, turn out to be wholly inaccurate.Utility: The forward looking nature of this presentation is unlikely to provide any information which will prove useful for addressing near term challenges in your business or personal life.Work In Progress: This is an ongoing piece of work; as such the author reserves the right to right to amend, replace or contradict any premises, argument or logical statements contained herein.Investment Decisions: Under no circumstances should the information be used to make investment or other life changing decisions. The author’s liability shall not exceed the fee received for this presentation.

Cloud ComputingWhat’s the Point?Overview

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Microsoft Office LabsExplore. Experiment. Discuss.

New Application OpportunitiesMobile interactive applicationsParallel batch processingThe rise of analyticsExtension of compute-intensive desktop applications“Earthbound” applicationsSource: “Above the Clouds - A Berkley View of Cloud Computing”, February 2009

Building the Capacity

The $1 Comparison200320082.7x1Gbit2.7Gbit16x128 CPU hours8 CPU hours10x1Gb10GbSource: “Above the Clouds - A Berkley View of Cloud Computing”, February 2009

Technology BiorhythmsTimeStorage(Compute) PowerBandwidth

Cloud ComputingWhat’s the Point?Challenges

Trust

Bandwidth

Culture

Trust

Do you trust the cloud?

Who “owns” my data?Do you trust them?

Differential Privacy

Differential Privacy96%

Differential Privacy“A randomized function K gives –differential privacy if for all data sets D1 and D2 differing on at most one element, and all S ⊆ Range(K), where the probability space in each case is over the coin flips of the mechanism K.”Source: http://research.microsoft.com/en-us/projects/databaseprivacy/dwork.pdf

Bandwidth

Remember, data flows up as well as down...

Culture

1946-1964Baby Boom14 mil1964-19801964-1980GenX11 milGenX11 mil9 milMillennials17 milMillennials8 mil1980-20001980-2000

Social Networking Comes of AgeSource:“Global Faces and Networked Places” A Nielson Report on Social Networking’s New Global Footprint, March 2009

http://apps.gov

Cloud ComputingWhat’s the Point?Summary

Cost Efficiencies from the Cloud££ Generated Savings ££OPPORTUNITYCOSTRe-investment inProgrammesRealisedSavings

2%Remember:

Trust

Bandwidth

Culture

The Politics of ChangeWill social acceptance issues limit our ability to tap technology’s full potential ?How will concepts of corporate liability and personal responsibility evolve?What about privacy, security, identity: Will consumers and businesses continue to trade privacyfor a free lunch?What skills will be required to be fully economically productive?Can the developingworld catch up or does technology merely amplify the developed world’s existing advantages?Can enterprisesand regulators keep up?From: Jonathan MurrayWorldwide Technology Officer Microsoft

WARNING!

Which will you be?

Thank-you

AcknowledgementsKey Contributors:Rob Bailey, Stuart Aston, Gary BurtMicrosoft Social Computing in Business DL:Lawrence Liu, Alina FuMicrosoft IT Architecture and Planning teamAndrew Quinn, VivekWarrier, Fred Warren & the DelStrat DLMicrosoft WW Technology Officer teamJonathan Murray, Stephen McGibbonSpecial thanks to Donald TetherImages: © Microsoft© iStockphoto.com (sdominick , cinoby, duckycards, yakobchuk, topshotUK, andylin, wojtekburda, henrik5000, artstorm, positief, lfchavier, blaneyphoto, lucato, s_white, lushik, phi2, victorburnside)