Implementation of SAP BI in Coca Cola


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A successful story regarding the implementation of SAP BI in Coca-cola Company.

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Implementation of SAP BI in Coca Cola

  1. 1. Introduction of SAP BI In COCA-COLA Co. LTD.
  2. 2. Agenda 1. Overview of the Company  Organizational Structure  Overview of the problem 2. Implementation of SAP BI  Components of SAP BI  Functions of components  System Architecture 3. Benefits  Example of Coca-Cola Hellinic 12/12/2013 Implementation of SAP BI 2
  3. 3. Overview of the company 12/12/2013 Implementation of SAP BI 3
  4. 4. Overview of the company  $ 8.1 Billion revenue  12 Billion bottles & cans per year But how? The world’s most comprehensive distribution system has made Coca-Cola accessible to billions of people worldwide. Coca-Cola is often available in ample supply to people in areas where other consumer goods companies would never deliver their products. 12/12/2013 Implementation of SAP BI 4
  5. 5. Organizational Structure Headquarters Commercial Manufacturing & Research (Innovations) Strategic planning Corporate Governance Change management Supply chain Finance Plan & Integration Procurement Delivery Management Quality & Risk Management International Division Marketing Manufacturing & Research Administration Finance Sales Supply Chain Area Managers for different plants Europe 12/12/2013 Africa Implementation of SAP BI North/South Americas Middle & Far east 5
  6. 6. Distribution system  Coca cola is comprised of large systems of a franchise company and bottling companies.  The bottling companies, buy the concentrate from the franchise company and then bottle the products. These companies then deliver the products to stores and other outlets. Local marketing is done with the assistance of the franchise company. 12/12/2013 Implementation of SAP BI 6
  7. 7. Information system Business Challenges  Monitor service levels & sales compensation structure  Revise ordering & compensation process  Implement business suite Integrating with already existing systems  12/12/2013 • • • People/ commercial Organization/ governance TechnologyGateway; SAP BI; Mapping Implementation of SAP BI Expanding Multilevel compensation structure Innovation, communication Information System Business Solutions Increase sales Higher stock prices • • • • Enter orders: Web interface Multiple corporate systems accessibility E-commerce sites for different plants 7
  8. 8. Overview of the Problem Legacy systems 12/12/2013 Implementation of SAP BI 8
  9. 9. Overview of the Problem Legacy systems • System was not user friendly • Generated high costs • Difficult to maintain • Impossible to see consolidated results quickly • No standard planning tool • No reporting engine 12/12/2013 Implementation of SAP BI 9
  10. 10. Overview of the Problem Challenges • Data inconsistency • Inefficient & iterations taking too long • Multiple versions- hard to collaborate • Time spent on consolidating the plans • Reporting is adhoc and not integrated 12/12/2013 Implementation of SAP BI 10
  11. 11. Components of SAP BI SAP SEM (Strategic Enterprise Management) my SAPTM Financials SAP SEM Business Consolidated & Business Planning my SAPTM Business Intelligence SEM Business Planning Simulation my SAPTM Business Intelligence SAP Co (Controlling) 12/12/2013 Implementation of SAP BI 11
  12. 12. Functions of each SAP BI Components  SAP SEM Business Consolidated & Business Planning- solved financial information problems.  SEM Business Planning Simulation- for business information collection and analysis.  SAP BI Data Warehousing- analyze financial information to support decisionmaking.  SAP Co- extract financial actuals (on daily basis) that helps to forecast future demands as well as to generate financial reports. 12/12/2013 Implementation of SAP BI 12
  13. 13. Design Principles • Integrated core ERP/Data warehousing platforms and leveraging existing master data and hierarchies. • Driver-based approach with the ability to allocate, spread and extrapolate. • Perform and save multiple iterations. • Ability to manage and consolidate business unit plans quickly and efficiently. • Consolidate reports to analyze the plan data and perform plan/actual comparison. 12/12/2013 Implementation of SAP BI 13
  14. 14. System Architecture LRP Mode 1 Master Data Transactional Data Data from SAP SEM Data from SAP CO Data from SAP BPS Main Data Warehouse SAP SEM Fig. System Architecture of SAP SEM 12/12/2013 Implementation of SAP BI 14
  15. 15. System Architecture • • 12/12/2013 SAP SEM : SAP Strategic Enterprise Management (SAP SEM) delivers end-to-end ERP software capabilities to support the entire performance management life cycle, including:  Consolidated financial reporting –The application can aggregate financial data from SAP and non-SAP systems into a single analytical reporting environment.  Planning, budgeting, and forecasting – SAP SEM helps to model various planning options such as cost center planning and sales planning.  Corporate performance management and scorecards – To develop KPIs that support a number of popular scorecard methodologies, including balanced scorecard, economic value-added, and activity-based costing methods.  Risk reporting - SAP SEM helps you identify, quantify, and analyze business risks within individual business units and manage risk-reducing activities. Data warehousing :  A central repository of data created by integrating data from one or more disparate sources.  store current as well as historical data and are used for creating trending reports for senior management reporting such as annual and quarterly comparisons. Implementation of SAP BI 15
  16. 16. Multidimensional Data Sales volume as a function of product, month, and region Dimensions: Product, Location, Time Hierarchical summarization paths Industry Region Year Product Category Country Quarter Product Month Company Month 12/12/2013 City Implementation of SAP BI Week Day 16
  17. 17. A Sample Data Cube coke fanta sprite 1Qtr 2Qtr 3Qtr sum 4Qtr sum Total annual sales of Coke in U.S.A. U.S.A Canada Mexico Country Date sum 12/12/2013 Implementation of SAP BI 17
  18. 18. Benefits of SAP BI • Enabling of accurate, faster and actionable information. • Compliance with industry regulation thus mitigating business risks. • Connecting corporate goals, objectives and strategies to an individual contributor level. • Save time and reduce inaccuracies. • Improve service and user satisfaction. • Ability to handle high volume, frequent system activity. • Improved quality and reduced risk to the business. • Predictive analytics and smater applications to grow the business. • Reduces costs and improves process qualities. 12/12/2013 Implementation of SAP BI 18
  19. 19. Practical Example of Coca-Cola Hellinic after implementing SAP 12/12/2013 Implementation of SAP BI 19
  20. 20. Introduction Coca-Cola Hellinic Bottling Company S.A. Maroussi, Greece Consumer Products- Beverages Nonalcoholic beverage production, sales, and distribution • Revenue €6.8 billion • Employees 42,505 • Website • • • • 12/12/2013 Name Location Industry Products Implementation of SAP BI 20
  21. 21. Challenges and Opportunities • Develop end-to-end process support • Expand capabilities to cover new business requirements • Provide a single solution for all countries and markets 12/12/2013 Implementation of SAP BI 21
  22. 22. Objectives • Build an end-to-end solution. • deliver, to the extent possible, a single solution. • Define and formalize best practices in a template and then roll it out in a pilot implementation. • Build new capabilities to support retail customers. 12/12/2013 Implementation of SAP BI 22
  23. 23. Implementation & Success Story Implementation Highlights  Business-driven project, starting with an end-to-end process approach to the technical details  SAP Consulting services for business process design and solution implementation Benefits  Efficiency improvements in several business processes.  Support for organizational and process change. “This is the first end-to-end SAP software implementation in the CocaCola bottling system. As such, it provides a sustainable platform for future growth and enhancements.” Kiril Topalov, SAP Program director, Coca-Cola 12/12/2013 Implementation of SAP BI 23
  24. 24. References  _Coca_Cola.pdf  nning_and_Consolidation_NW_Version_10_Implementation_Journey.pdf   12/12/2013 Implementation of SAP BI 24
  25. 25. 12/12/2013 Implementation of SAP BI 25
  26. 26. Contact Ujjwal Kumar Joshi 12/12/2013 Implementation of SAP BI 26