Uday M. Shankar                  IIT Chennai March 2011DemystifyingUser experience
udayms  acrossthinlines.com - linkedin - twitter - facebook - skype – about.meOwns Prototyping at Yahoodeveloper turned de...
No prejudice                 would compare                    options                                   short             ...
You may disagree!
U have Heard these
Where do I start?
The Basics
Behavior is a function ofthe Person and his orher Environment.
Here is a Fact!
Goes beyond the food
Innovative Smart & Solves a problem
Unboxing an Apple Device
Those mystic privileged beings!
UI layout
Behavior definition
Add life to design
Helps users find stuff
Understand needs
Think Globally
Not about philanthropy
They write stuff
Yeah.. ! You too!
Giving life to dreams
SEO, Web Analysts etc.
How to add UX to your product
*stolen slides ;)
Great UX is more than good design
“IF	  I’D	  ASKED	  MY	  CUSTOMERS	  WHAT	  THEY	  WANTED,	  THEY’D	  HAVE	  SAID	  A	  FASTER	  HORSE”	  
“…PEOPLE	  DON’T	  KNOW	  WHAT	  THEY	  WANT	  UNTIL	  YOU	  SHOW	  IT	  TO	  THEM.”	  
READ	  THIS	  
DESIGN	  INNOVATIONS	  
GMAIL	  
FAMILIAR?	  
IRCTC,	  KSRTC	  &	  MANY	  OTHER	  GOVERNMENT	  PORTALS	  
NIKE	  
ADDING	  MORE	  
SPINNING	  THE	  SOCIAL	  ANGLE	  
WE	  KNOW	  WHAT	  HAPPENED	  TO	  INTERNET	  EXPLORER	  
CREATING	  ECO-­‐SYSTEMS	  AROUND	  YOUR	  SOLUTIONS	  
Acknowledgement& AppreciationGoogle Images & Yahoo!Slideshare -User Experience Design in Business Insurance – Tom Nunes (h...
Blog                 acrossthinlines.com                                       Email                 udayms@gmail.com     ...
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
Demystifying User Experience
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Demystifying User Experience

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Slides from the talk I gave at IIT Chennai. Organized by TiE Chennai. Covers the basics of UX and gives an idea of different hats UX Practitioners wear to create world class experience.

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Demystifying User Experience

  1. 1. Uday M. Shankar IIT Chennai March 2011DemystifyingUser experience
  2. 2. udayms acrossthinlines.com - linkedin - twitter - facebook - skype – about.meOwns Prototyping at Yahoodeveloper turned designerUX Evangelist for twelve years
  3. 3. No prejudice would compare options short expect things attention to just work unforgivingTypical user
  4. 4. You may disagree!
  5. 5. U have Heard these
  6. 6. Where do I start?
  7. 7. The Basics
  8. 8. Behavior is a function ofthe Person and his orher Environment.
  9. 9. Here is a Fact!
  10. 10. Goes beyond the food
  11. 11. Innovative Smart & Solves a problem
  12. 12. Unboxing an Apple Device
  13. 13. Those mystic privileged beings!
  14. 14. UI layout
  15. 15. Behavior definition
  16. 16. Add life to design
  17. 17. Helps users find stuff
  18. 18. Understand needs
  19. 19. Think Globally
  20. 20. Not about philanthropy
  21. 21. They write stuff
  22. 22. Yeah.. ! You too!
  23. 23. Giving life to dreams
  24. 24. SEO, Web Analysts etc.
  25. 25. How to add UX to your product
  26. 26. *stolen slides ;)
  27. 27. Great UX is more than good design
  28. 28. “IF  I’D  ASKED  MY  CUSTOMERS  WHAT  THEY  WANTED,  THEY’D  HAVE  SAID  A  FASTER  HORSE”  
  29. 29. “…PEOPLE  DON’T  KNOW  WHAT  THEY  WANT  UNTIL  YOU  SHOW  IT  TO  THEM.”  
  30. 30. READ  THIS  
  31. 31. DESIGN  INNOVATIONS  
  32. 32. GMAIL  
  33. 33. FAMILIAR?  
  34. 34. IRCTC,  KSRTC  &  MANY  OTHER  GOVERNMENT  PORTALS  
  35. 35. NIKE  
  36. 36. ADDING  MORE  
  37. 37. SPINNING  THE  SOCIAL  ANGLE  
  38. 38. WE  KNOW  WHAT  HAPPENED  TO  INTERNET  EXPLORER  
  39. 39. CREATING  ECO-­‐SYSTEMS  AROUND  YOUR  SOLUTIONS  
  40. 40. Acknowledgement& AppreciationGoogle Images & Yahoo!Slideshare -User Experience Design in Business Insurance – Tom Nunes (http://www.slideshare.net/tomnunes)Designing the UX Curve 2.0 – Andy Budd (http://www.slideshare.net/andybudd)
  41. 41. Blog acrossthinlines.com Email udayms@gmail.com Twitter @udayms References Google, Slideshare, FlickrAny questions?
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