This is Not Your Mother's Campus Calendar

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Creating the next generation calendar of events

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This is Not Your Mother's Campus Calendar

  1. 1. Creating the Next Generation Calendar of Events Betsy Metzgar, UCLA This is Not Your Mother’s Campus Calendar
  2. 5. Same old, same old . . . The campus calendar as simply a list of events feeding information in one direction from the calendar to the user
  3. 7. Next Generation of Campus Calendars <ul><li>Concept </li></ul><ul><li>Features </li></ul><ul><li>Data Collection </li></ul><ul><li>Marketing </li></ul><ul><li>Benefits </li></ul>
  4. 8. For more information about this session: www.calendar.ucla.edu/acced-i <ul><li>PowerPoint </li></ul><ul><li>Resources </li></ul><ul><li>Glossary </li></ul>
  5. 9. Next Generation of Campus Calendars <ul><li>Concept </li></ul><ul><li>Features </li></ul><ul><li>Data Collection </li></ul><ul><li>Marketing </li></ul><ul><li>Benefits </li></ul>
  6. 10. Concept: Build an Event Community <ul><li>Find, Plan and Promote Events </li></ul><ul><li>Interactive </li></ul><ul><li>Personalized </li></ul><ul><li>Multi-sourced </li></ul><ul><li>Input from users </li></ul>
  7. 11. Next Generation of Campus Calendars <ul><li>Concept </li></ul><ul><li>Features </li></ul><ul><li>Data Collection </li></ul><ul><li>Marketing </li></ul><ul><li>Benefits </li></ul>
  8. 12. Searches and Results: Traditional <ul><li>Keyword </li></ul><ul><li>Categories by Event Type </li></ul><ul><li>Date </li></ul><ul><li>Advanced Search </li></ul>
  9. 15. Searches and Results: New Default to Preferences Screen Shot: Homepage
  10. 16. Searches and Results: New Default to Preferences Screen Shot: Homepage
  11. 17. Searches and Results: New Categories by Organization’s Mission Screen Shot: Homepage
  12. 18. Search result page for “Careers”
  13. 19. Banner Rotating display of users’ photos Screen Shot: Homepage
  14. 20. Polished vs. Heart
  15. 21. Photo Sharing Pool Flickr | Smugmug | Facebook
  16. 22. Photo Credits
  17. 23. Special Announcements Free Today | Event Alert | Featured Events Screen Shot: Homepage
  18. 24. Subscribe to RSS Feed Screen Shot: Homepage
  19. 25. RSS Readers
  20. 26. “ Home Movies” Promotions | On the scene | Behind the scene Screen Shot: Homepage
  21. 27. Video Sample: Prom Dress Rugby
  22. 28. Video Sample: Festival Latino
  23. 29. Blog Headlines Screen Shot: Homepage
  24. 30. Blog Headlines <ul><li>Discounts and Comps </li></ul><ul><li>Announcements </li></ul><ul><li>Recruitment </li></ul><ul><li>Department Events </li></ul><ul><li>Coverage </li></ul><ul><li>Contests </li></ul><ul><li>Behind the scenes </li></ul>
  25. 31. Blog Headlines Screen Shot: Homepage
  26. 32. Blog Posts Blog post with COMMENTS Raas-Gaba
  27. 33. Blog Posts Response from and between readers Blog post with COMMENTS Raas-Gaba
  28. 34. DETAIL PAGE
  29. 35. Interactive Map Venue Location and Directions
  30. 36. Interactive Map Event Specific
  31. 37. Interactive Map Special Views
  32. 38. Interactive Map Event Specific
  33. 39. Interactive Map Event Specific
  34. 42. Web site for Event Detail Page
  35. 43. Web site for Event Facebook site
  36. 44. Tags Detail Page
  37. 45. Tag Cloud Homepage
  38. 46. DETAIL PAGE
  39. 47. Share Facebook | Digg | Del.icio.us Del.icio.us
  40. 48. E-Mail a Reminder Dance Marathon
  41. 49. Reminder
  42. 50. Import iCal Outlook | iCal | Goggle Outlook
  43. 52. Portal Appointment Book Chem Review Session with Mike & Tim 1:00 Concert: The Monkees – Bruin Plaza 12:00 Professor Smart Office Hours 11:00 Call Mom - wish her Happy Birthday 10:00 Psych 101 9:00 Last Day to Drop Nonimpacted Courses Tuesday, March 11, 2008
  44. 53. Recommendations based on Search Result Screen Shot: Detail Page
  45. 54. Multi-Media Event Flyer | Photo | Video Screen Shot: Detail Page
  46. 55. Multi-Media Event Flyer | Photo | Video Screen Shot: Detail Page
  47. 56. Widgets – Real Time Info Weather | Traffic | Campus Closures Screen Shot: Detail Page
  48. 57. Plan MyEvents Homepage PLAN tab Event Planning Guide map.ais.ucla.edu/go/1002604
  49. 60. Promote MyEvents Homepage Promote Tab
  50. 61. Next Generation of Campus Calendars <ul><li>Concept </li></ul><ul><li>Features </li></ul><ul><li>Data Collection </li></ul><ul><li>Marketing </li></ul><ul><li>Benefits </li></ul>
  51. 62. No Self Submittals! Reason # 1 The ONLY way to produce a comprehensive, up-to-date calendar is a direct link to your scheduling system.
  52. 63. No Self Submittals! Reason # 2 The ONLY way to protect yourself is by listing only AUTHORIZED events.
  53. 64. Scheduling System ↓ Facilities Use Application ↓ Application Authorization ↓ Confirmed, Authorized Event on Calendar
  54. 65. Facilities Use Application
  55. 66. Notifies Campus Services
  56. 67. Notifies Campus Services
  57. 68. Calendar Details Submitted via Reservation Application Screen Shot: EOL app
  58. 69. Authorized by Department Chair or Student Group Advisor
  59. 70. Appears on Calendar detail page
  60. 71. Next Generation of Campus Calendars <ul><li>Concept </li></ul><ul><li>Features </li></ul><ul><li>Data Collection </li></ul><ul><li>Marketing </li></ul><ul><li>Benefits </li></ul>
  61. 72. Interactive Ad
  62. 73. Feature Your Calendar on Facebook MyEvents Facebook Page
  63. 74. Next Generation of Campus Calendars <ul><li>Concept </li></ul><ul><li>Features </li></ul><ul><li>Data Collection </li></ul><ul><li>Marketing </li></ul><ul><li>Benefits </li></ul>
  64. 75. BENEFITS <ul><li>Enhanced marketing of events </li></ul><ul><li>Increased attendance at events </li></ul><ul><li>Excitement to produce events </li></ul><ul><li>Lifelong affiliation (alumni development) </li></ul>
  65. 76. From event list maker to event community builder! Have Fun!

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