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Each resident of Green College, my residence must give a talk. My talk was on Facebook

Each resident of Green College, my residence must give a talk. My talk was on Facebook

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  • 1. Facebook: Exploring Social Experiences and Cultural Interaction in a user-generated Digital Environment Phillip Jeffrey Green College MSS Talk UBC, April 9, 2007 Courtesy of Flickr user partyhatgirl
  • 2. Student Life – Alone in a Crowd Photo by flickr user thowi © 2007 Phillip Jeffrey
  • 3. Student Life – Alone in a Crowd © 2007 Phillip Jeffrey
  • 4. Student Life – Alone in a Crowd Photo courtesy of Flickr user ImNoFish © 2007 Phillip Jeffrey
  • 5. thefacebook Screenshot by flickr user Brian “DoctaBu” Moore © 2007 Phillip Jeffrey
  • 6. Facebook 2.0 Screenshot flickr user Bryan Veloso © 2007 Phillip Jeffrey
  • 7. Facebook today Screenshot by flickr user ksaad © 2007 Phillip Jeffrey
  • 8. Facebook Today © 2007 Phillip Jeffrey
  • 9. By the Numbers Mashup by Flickr user jjessalo Over 21 million users 93% log in once a month 60% log in daily 1.5 billion pageviews/day Number 1 for photos – more than 1 Billion, 6 million uploaded daily (no limit) 1M concurrent sessions Most visited site (17-25yrs) Tied for second with beer as “in” thing for undergrads © 2007 Phillip Jeffrey
  • 10. News Feed screenshot by Flickr user William Couch © 2007 Phillip Jeffrey
  • 11. News Feed Preferences Screenshot by Flickr user Jacob Bøtter © 2007 Phillip Jeffrey
  • 12. Minifeed screenshot by Flickr user jessamyn © 2007 Phillip Jeffrey
  • 13. Maintaining & Building Friendships Screenshot by Flickr user astonishing tales from the sea © 2007 Phillip Jeffrey
  • 14. Who we are, who we were Photo from Flickr user cjgrinham © 2007 Phillip Jeffrey
  • 15. The Power of Digital Advocacy © 2007 Phillip Jeffrey
  • 16. Come to my party © 2007 Phillip Jeffrey
  • 17. Gift Giving – Like a digital hug © 2007 Phillip Jeffrey
  • 18. Birthday Greetings © 2007 Phillip Jeffrey
  • 19. Facebookaholic Intervention © 2007 Phillip Jeffrey
  • 20. Privacy Control Screenshot by flickr user rcrowley © 2007 Phillip Jeffrey
  • 21. Blocking Stalkers and Limiting Profiles Photo by Flickr user Bizzy Girl © 2007 Phillip Jeffrey
  • 22. Breaking it Down - Why does it work? Photo by Flickr user josette © 2007 Phillip Jeffrey
  • 23. Tech-savvy Students Copyright held by Flickr user devinreams © 2007 Phillip Jeffrey
  • 24. Digital World <-> Real World Interactions Photo courtesy of Flickr user StephenMcleod © 2007 Phillip Jeffrey
  • 25. Surviving as a Student Photo by Flickr user fatal Cleopatra © 2007 Phillip Jeffrey
  • 26. Working 9-5 courtesy of flickr user tyger_lyllie © 2007 Phillip Jeffrey
  • 27. Not MySpace © 2007 Phillip Jeffrey
  • 28. Not MySpace Copyright held with Flickr user Forrest August © 2007 Phillip Jeffrey
  • 29. Anticipate what people want © 2007 Phillip Jeffrey
  • 30. Facebook is a private (internet) space © 2007 Phillip Jeffrey
  • 31. Facebook is a private (internet) space © 2007 Phillip Jeffrey
  • 32. LivePoke – April Fool’s Day © 2007 Phillip Jeffrey
  • 33. LivePoke Ambassador – UBC Network © 2007 Phillip Jeffrey
  • 34. LifePoke Ambassador © 2007 Phillip Jeffrey
  • 35. See you on Facebook!!! © 2007 Phillip Jeffrey
  • 36. What is Web 2.0? About giving users tools to do more Include pics with digital camera etc © 2007 Phillip Jeffrey