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Tye Inwood - Metric Maze

Tye Inwood - Metric Maze



Metric Maze

Metric Maze



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    Tye Inwood - Metric Maze Tye Inwood - Metric Maze Presentation Transcript

    • Tools – Social mention Social mention Social mention takes different social media platforms and takes all of the data from specific sites like Twitter or Youtube and takes the mentions, retweets, shares, thumbs ups and puts them into graphs and allows you to get exact stats on your social media platforms.
    • Tools - Twitter archivist Twitter archivist Twitter archivist takes all your data from twitter and organizes it into different graphs that lets you see direct stats.
    • IMCSLC Twitter -Sentiment• The sentiment generated from the #imcslc has generally been read well with mostly positive and neutral feedback and no negative feedback.
    • IMCSLC Twitter - InfluenceWith social mention we are able todisplay the top users of the #imcslcand how many times they used thehash tag and who they influence
    • IMCSLC Twitter - VolumeThe imc hash-tag brings in1mention per hour bringing thatout to 24 mentions in a day.52 unique authors that alsoproduce content for the twitterfeed.
    • IMCSLC Twitter - ContentThe imcslc hast-tag brings alot of case study relatedcontent as well as socialmedia related articles.
    • IMCSLC Twitter -Benchmark Other programs with advertising programs did not establish themselves as a stand alone brand on Twitter with a hash-tag like IMCSLC that gives them an advantage.
    • IMCSLC Youtube -SentimentGenerally positive to negativefeedback.Mostly neutral feedback becausein a lot of cases it’s hard todecipher negative to positive text.
    • IMCSLC Youtube -InfluencerThe stats show who the topinfluencers of the IMC Youtubechannel are.
    • IMCSLC Youtube - VolumeThe stats show on average when avideo mentioned or tagged.The contributors are shown aswell.
    • IMCSLC Youtube - ContentThe IMCSLC contentcontains mostly firstyear student introvideos.
    • IMCSLC Youtube -Benchmark Other programs did not make them stand on their own with student made videos specifically based around the program.
    • Sources http://socialmention.com/ http://www.tweetarchivist.com/