Tactics for Winning at the Capitol<br />Nicole Allen<br />The Student PIRGs<br />Southwest Student Leadership Conference<b...
Influencing Politicians<br />There are two ways to influence politicians:<br />Money<br />People<br />
Students Are Powerful<br />A LOT of people (+ parents)<br />Relatively easy to activate<br />Higher education is in the pu...
How to Plan A Victory<br />Decide on your goal<br />Choose your targets<br />Outline what influences your targets<br />Dev...
1. Decide on your goal<br />
2. Select your targets<br />Which legislators have the power to pass your bill?<br />Which legislators will you need to in...
3. Outline what influences your target<br />Look at their voting record/history.  Party lines?  Specific issues? Sponsored...
4. Develop strategies <br />Direct lobbying.  Meet with the target and people who influence the target.<br />Build coaliti...
5. Tactics: Lobbying<br />Constituent meetings<br />Meet with other politicians to ask for their help<br />Stakeholder mee...
5. Tactics: Coalition<br />Reach out to major groups in the target constituency<br />Combine resources with other groups w...
5. Tactics: Grassroots<br />Call in days<br />Letters/Emails/Petitions<br />Rallies<br />Lobby Days<br />Be creative!<br />
5. Tactics: Media<br />Create a championship opportunity<br />Press conferences/releases<br />Invite the media to all gras...
How to Plan A Victory<br />Decide on your goal<br />Choose your targets<br />Outline what influences your targets<br />Dev...
Your Turn<br />You are trying to pass a bill that requires textbook publishers to disclose pricing information to faculty<...
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2007-10-19 Tactics for Winning at the Capitol (SWSLC)

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19 October 2007
Southwest Student Leadership Conference
Tempe, AZ

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2007-10-19 Tactics for Winning at the Capitol (SWSLC)

  1. 1. Tactics for Winning at the Capitol<br />Nicole Allen<br />The Student PIRGs<br />Southwest Student Leadership Conference<br />October 11, 2008<br />
  2. 2. Influencing Politicians<br />There are two ways to influence politicians:<br />Money<br />People<br />
  3. 3. Students Are Powerful<br />A LOT of people (+ parents)<br />Relatively easy to activate<br />Higher education is in the public interest<br />
  4. 4. How to Plan A Victory<br />Decide on your goal<br />Choose your targets<br />Outline what influences your targets<br />Develop strategies to influence your targets<br />Develop tactics to implement those strategies<br />
  5. 5. 1. Decide on your goal<br />
  6. 6. 2. Select your targets<br />Which legislators have the power to pass your bill?<br />Which legislators will you need to influence?<br />Which legislators can you influence?<br />
  7. 7. 3. Outline what influences your target<br />Look at their voting record/history. Party lines? Specific issues? Sponsored legislation?<br />What is their constituency? Demographics? Political leaning? Industry? <br />Up for reelection? In danger?<br />Other politicians. Seatmates? Leadership? Lunch buddies? <br />
  8. 8. 4. Develop strategies <br />Direct lobbying. Meet with the target and people who influence the target.<br />Build coalitions. Combine power with groups with similar interests. Think outside of the box<br />Grassroots. Mobilize individual students and coalition constituencies to pressure the target.<br />Media. Hold the target accountable in the public spotlight.<br />
  9. 9. 5. Tactics: Lobbying<br />Constituent meetings<br />Meet with other politicians to ask for their help<br />Stakeholder meetings<br />
  10. 10. 5. Tactics: Coalition<br />Reach out to major groups in the target constituency<br />Combine resources with other groups with a common interest<br />Paper tiger coalition<br />
  11. 11. 5. Tactics: Grassroots<br />Call in days<br />Letters/Emails/Petitions<br />Rallies<br />Lobby Days<br />Be creative!<br />
  12. 12. 5. Tactics: Media<br />Create a championship opportunity<br />Press conferences/releases<br />Invite the media to all grassroots events<br />Letters to the editor<br />Editorial board meetings<br />
  13. 13. How to Plan A Victory<br />Decide on your goal<br />Choose your targets<br />Outline what influences your targets<br />Develop strategies to influence your targets<br />Develop tactics to implement those strategies<br />
  14. 14. Your Turn<br />You are trying to pass a bill that requires textbook publishers to disclose pricing information to faculty<br />Your target is the sponsor of the bill, who has just decided to support all of the changes the publishing industry asked for.<br />He is the junior Representative from Flagstaff, a first term republican with a party-lines voting record.<br />

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