2012-10-24 OER and Solving the Textbook Cost Crisis

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Gave this presentation with Nick Shockey at Temple University, then a longer version at Jefferson University.

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  • 2012-10-24 OER and Solving the Textbook Cost Crisis

    1. 1. OER and Solving the Textbook Cost Crisis Open Access Week 2012 #OAWeek2012 • #OAWeekPhilly Nicole Allen The Student PIRGs nicole@studentpirgs.org • @txtbkswww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    2. 2. www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    3. 3. www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    4. 4. www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    5. 5. Textbooks cost HOW much???www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    6. 6. Textbook Cost Increases vs. InflationTextbook wholesale 600%prices have been rising 500% Textbooksfour times the rate of 400%inflation for the last three Inflationdecades. 300% 200%Source: U.S. Department 100%of Labor Statistics 0% www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    7. 7. The avg. student spends $1,168 per year on books & supplieswww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    8. 8. The average introductory textbook costs $176www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    9. 9. 7 in 10 students skip buying one or more textbook due to costwww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    10. 10. Studies show major publishers artificially drive up costswww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    11. 11. www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    12. 12.      really???  www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    13. 13. www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    14. 14. But how can publishers get away with this?www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    15. 15. $8.8 Billion Industrywww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    16. 16. 5 Playerswww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    17. 17. “Broken Market”www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    18. 18. Normal Marketwww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    19. 19. “Broken” Textbook Marketwww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    20. 20. Wish we could exploit consumers like that…www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    21. 21. Solving the Textbook Cost Crisiswww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    22. 22. It’s the 21st century! Aren’t e- books solving this problem?www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    23. 23. www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    24. 24. www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    25. 25. www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    26. 26. www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    27. 27. But…www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    28. 28. www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    29. 29. www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    30. 30. www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    31. 31. “Students have more options than ever before”www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    32. 32. www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    33. 33. Cost-Saving Measures E-Readers 39% E-Books 52% Rentals 61%Used Books 25%www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    34. 34. But, the savings are incremental and don’t apply for everyonewww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    35. 35. How Students Say They Would Prefer to Buy Their Textbooks * 25% Prefer digital 34% Rent All 75% 66% Prefer Keep Some print * If forced to choose one or the other. Most students would prefer to have both. Source: Student PIRGswww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    36. 36. We need a better solutionwww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    37. 37. Open Educational Resources (OER)www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    38. 38. Educational materials offered under a license allowing the public to freely use, adapt and distribute the contentwww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    39. 39. Definition: “Educational Resources”• Textbooks • Tutorials• Assessments • Video lectures• Study guides • Graphics• Online courses • Slides• Lecture notes • And so on… www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    40. 40. Definition: “Open License”Legal permission from the copyrightowner to use the resource freely in thefollowing ways (known as the “4 R’s”)• Reuse • Remix• Revise • Redistribute www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    41. 41. Open Educational Resources1. Open Textbooks 3. OER RepositoriesOER textbooks Mix and match• 3,400 adoptions • CNX.org• 1,800 institutions • MERLOT.org• 100+ high-quality books • OERCommons.org • Curriki.org2. OpenCourseWareExisting materials made open• 250+ universities• 17,000+ universities www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    42. 42. Open textbooks are the “beachhead” for OERwww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    43. 43. Open Textbook Example: Collaborative Statisticswww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    44. 44. www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    45. 45. www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    46. 46. Ordering a print copywww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    47. 47. Open Textbook Example: Principles of Economicswww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    48. 48. Read full bookfree online
    49. 49. Option to buyextra items
    50. 50. Who creates OER?www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    51. 51. Publishers (for-profit)www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    52. 52. Publishers (non-profit)
    53. 53. Faculty Editorial Boards
    54. 54. State-Sponsored Programs
    55. 55. State-Sponsored Programs
    56. 56. Individual Authorswww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    57. 57. OER as a Solutionwww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    58. 58. Benefits for Students• Affordable access• Allows students to use whatever format they want – Print – Digital• Faculty customization makes for a better learning experiencewww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    59. 59. Benefits for Faculty• All students have access to the textbook• Textbook can be adapted to fit the curriculum rather than adapting the curriculum to fit the textbook• Supports academic freedomwww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    60. 60. Benefits for Authors + Publishers• Takes full advantage of technology to reduce costs• Business models similar to the most successful 21st century companies• Authors get wider access to their work, higher royalty percentages.www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    61. 61. Solves the “Broken Market”www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    62. 62. OER & OAwww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    63. 63. OER & OA: Differences• Educational content (interchangeable) vs. scholarly research (unique)• Emphasis on creating new content, rather than open-licensing existing content• Creating OER isn’t enough to solve the problem; it must be promoted to get used
    64. 64. OER & OA: Similarities• Prices have risen rapidly, resulting in consumers losing access• Root of the problem is a “broken” market• Faculty are the lynchpin• The solution lies in new publishing models
    65. 65. What You Can Dowww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    66. 66. What Students Can Do• Speak to faculty, administrators, librarians and others about textbook costs• Organize educational events on campus• Call on policymakers to take action• Work with the mediawww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    67. 67. www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    68. 68. www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    69. 69. www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    70. 70. www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    71. 71. What Faculty Can do• Adopt open textbooks• Spread the word about open textbooks to colleagues• Sign the faculty statement at studentpirgs.orgwww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    72. 72. www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    73. 73. What Administrators Can do• Provide professional support to faculty• Seek input from the students• Join the $1 billion campaign! bit.ly/save1billionwww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    74. 74. What Librarians Can do• Work with faculty to adopt open textbooks• Educate campus administrators about the cost-saving potential of OER• Set up grant programs (e.g. Temple, Umass)www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    75. 75. Resourceswww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
    76. 76. Open Textbooks and Solving the College Cost Crisis Open Access Week 2012 #OAWeek2012 • #OAWeekPhilly Nicole Allen The Student PIRGs nicole@studentpirgs.org • @txtbkswww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |

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