Conference presentation from the Texas Association of Graduate Admissions Professionals (TxGAP) 2012 Professional Development Conference.
Mark Barrera & Dan Sturdivant
Barrera Search Marketing
Using content (articles, infographics, video, and other content types) as a way to generate good placement in search engine results is a good practice. But how do you use content to provide a long lasting effect? Mark Barrera and Dan Sturdivant will discuss various ways to use content as an asset whose value out lives that of other marketing tactics.
For more information, visit www.txgap.com.