Flash Drive with a Display by Thought Waves Inc.

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    Flash Drive with a Display by Thought Waves Inc. - Presentation Transcript

    1. Founder Arjun Yetukuri, Ph.D.
      • Focus: Intellectual Property Development
        • Patent Portfolio: Consumer Products
      • Business Model:
        • Recognize the “Need”
        • Innovate and Patent
        • License or Sell IP
      • Founder: Arjun Yetukuri, Ph.D.
        • Strength: Recognize the Need and Innovate
        • Multiple Patents Pending
        • 15 yrs of Diverse Research and Product Development Experience
      Thought Waves Inc. Intro
      • Invention: A Removable Storage Device with a Display
      • US Patent # 7,451,262
      • Includes Flash Drive Devices
      • Includes Touch Screen Display
      • Includes External/Removable Memory Storage Devices
      Removable Storage Device with a Display What?
      • Features of the Invention…
        • Display to view contents without connecting to a computer
        • Can also be a touch screen display
        • Basic functions include: store, delete, cut, copy, paste
        • Chargeable power source when attached to PC
      Removable Storage Device What?
      • Features of the Invention
        • Multiple interface options
          • Touch screen, digitizer, thumb wheel, joystick
        • Multiple connections possible, USB or wireless
        • Display on the exterior and/or interior of protective cover
        • Use 2 displays as one continuous display for larger capacity units
      Removable Storage Device What?
      • Typical Prices of Flash Drives
      How Does a Licensor Benefit…? How?       Special Features Size Regular Brand* Name Brand* w/ 256-bit AES Hardware Encryption* w/ 256-bit AES Hardware Encryption and an Enforced Complex Password* Password Protection and Device Lockdown after a Specified Number of Invalid Attempts* 2GB $8 $10 $75 $85 $105 4GB $10 $14 $120 $130 $155 8 GB $15 $40 $210 $220 $265 16 GB $27 $44 $350 $375   32 GB $60 $80 $609 $630   64 GB $160         *Source: http://www.supermediastore.com/usb-flash-drive-usb-pen-drive.html 3/22/2009
      • Licensing Fee For Flash Drive Sales
        • Based on Brand Name Pricing
        • Based on Special Feature Premium Pricing Factor (PPF)
      • Assumptions
        • 1: Licensing Fee is 3% of Retail Price
        • 2: Yearly Sales = 2008 Market (12.1 M Units*)
        • 3: 20% Market Penetration for Flash Drive w/ Display
        • 4: 10% Yearly Reduction in PPF
      How Does a Licensor Benefit…? How? * Source: Semico Research Corporation Study # NV105-04
      • Potential Revenue for the Licensor…
        • For 1 Yr
        • For 5 Yrs
      How Does a Licensor Benefit…? How? Details ► If Feature Demand Exists for 5yrs: Even If Premium Pricing Factor Reduces by 10% Per Yr 5 Yr Revenue: $69,638,305
      • Potential Revenue for the Licensor - Details
      How Does a Licensor Benefit? How? = 0.2*12,100,000 = 2,420,000*6.38*38 = 580,319,206*0.03
      • Increased Memory Capacities of Flash Drives
        • Increased number of files being stored
        • Increased number of file types being stored
        • Increased consumer need for more control of their data
        • Increased difficulty in file management
      Relevance of the Invention… Why?
      • Flash drives are the #3 selling item
        • In the U.S. and European promotional products market *
        • Combined retail and promotional logo flash drive sales:
          • Expected to reach 10 Billion USD in 2009 *
        • Flash drive memory cost jumped 87% in early January 2009 *
      * Source: PRLog.org (Press Release) – Jan 19, 2009 Relevance of the Invention… Why?
      • Ever Growing Flash Drive Market
        • Consumer acceptance rate of this technology is high
        • USB flash drive users own more than one device
        • Increasing variety of flash drives
        • Increasing difficulty in differentiating flash drives
        • Not enough value features to differentiate flash drives
      Relevance of the Invention… Why?
      • Some manufacturers using the form factor to differentiate
      Relevance of the Invention… Why?
      • Some manufacturers using the function factor to differentiate
      • Consumer Benefits
        • Interactivity: Ability to view & manage files anytime, anywhere
          • Without being connected to a PC
        • Flexibility: Convenience of receiving and sending data files
          • Without being connected to a PC
      Relevance of the Invention… Why?
      • Manufacturer Benefits
        • Differentiation: Display is a functional & unique product differentiator
        • Price Advantage: Added functionality of the invention
          • Can justify a price premium
          • Can generate higher profits
      Relevance of the Invention… Why?
      • Flash drive market is growing at an enormous rate
      • Capacity/drive is growing, making file management difficult
      • Consumers want more control of their data
      • IP covers removable memory devices
      • Potential additional revenue source for a Licensor
        • Licensing to manufacturers of removable hard drives
      Conclusions… Next?
    2. Conclusions Next?
      • If Interested in this IP, with serious inquiries contact Thought Waves Inc.:
      • [email_address]
      Next Step Next?
    SlideShare Zeitgeist 2009

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