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ThomasNet Internet Marketing Introduction
 

ThomasNet Internet Marketing Introduction

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Introduction to ThomasNet

Introduction to ThomasNet

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  • There really is a huge amount of information on the internet about pretty much anything you can possibly want to search for. It doesn't matter if you're looking for advice on dating or aoxyacetylene cutting tools, you can find what you're looking for. I think the biggest challenge can be deciphering that information into something you can use.
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    ThomasNet Internet Marketing Introduction ThomasNet Internet Marketing Introduction Presentation Transcript

    • Presented By: Tony Viglione 4247 Falmouth Rd. Erie PA 16506 Office (814)833-6930 Cell (814)450-5210 Fax (814)835-1252 Email tony@tinpa.com Introduction For How to turn your website into a 24-7 salesman
    • Why the Internet has Changed today’s Sales Cycle
      • Ease of Use Most desks are equipped with a computer or lap top, allowing buyers to find whatever they need within a few clicks.
      • Information Highway A company’s website is often the first point of contact with a potential customer. You can visit any company in the world without even leaving your office.
      • Immediate Results On-line RFQ’s, downloadable CAD Drawings, searchable On-line Catalogs and E-business are all internet tools that have helped compress the sales cycle.
      • In Control The lure of the internet is the buyers ability remain “invisible” until he’s ready to make a purchase.
    • There are Millions of Websites on the Internet
      • FACT
      • 96% of buyers are more likely to contact suppliers who provide detailed information online.
      • QUESTIONS
      • What is your company doing to direct those buyers to your site
      • How easy is it for buyers to find your website on search engines like Google, MSN & Yahoo?
    • Here’s How ThomasNet can help your Business!
      • Drive … Qualified industrial traffic to your website
      • Convert … those visitors into buyers
      • Measure … visitor activity to help track your ROI
    • Drive … In 2008, ThomasNet averaged over 3.2 million user sessions a month
    • History of ThomasNet User Sessions User Sessions in Millions
    • Convert … ThomasNet makes it easy for the visitor to take action!
      • Measure …
      • ThomasNet emails you monthly
      • internet activity reports!
          All Traffic Report - April, 2008 Products Finishing, Inc. Erie, PA 261     Subtotal -      CAD Downloads/Inserts -      Links to CAD -      Product Catalog Pages Viewed -      Links to Your Catalog     Advanced Content Activity 261      Subtotal 0      Save Results to "MyThomas" 0      E-mail Sent to Colleague 4      E-mail Sent to You 3      Links to "More Info" 79      Profiles Viewed 175      Links to Your Website     ThomasNet.com
      • Measure …
          ThomasNet provides you with the keywords that show where companies are finding your website 2 3 Knives: Machine 1 - Machining: General Contract -  2 Machinery: Paper Converting 2 4 Machinery: Paper Mill & Pulp Mill - 1 Hydraulic Press Repair Services  -  1 Hydraulic Reconditioning & Repair 5 3 Coatings: Thermo Spray 1 8 Cylinder Repair Services -  1 Deburring 1 1 Electronic Assembly Equipment 1 2 Electro Plating - 2 Fiberglass Reinforced Plastic Products 1 3   Metal Finishing - 2   Machining: Precision - 1 Machinery: Special & Custom (Designers, Builders & Manufacturers) - 2 Machine Tools -  1 Lathe Work - 1 Hard Facing Materials 2 4 Grinding: Surface - 1 Grinding: External & Outside Diameter (OD) 1 4 Grinding: Cylindrical 5 10 Grinding: Centerless - 1 Grinding & Polishing: Contract 2 -   Grinders: Cylindrical - 1 Coatings: High Velocity Oxy-Fuel (HVOF) - 1 Busbars -  1 Blast Cleaning Services 1 3 Black Oxide Finishing, Processing & Treatment Services (Black Oxidizing) 7 7   Barge & Ship Building & Repair Services - 5   Assemblies: Electronic 1 -   Assemblies: Electromechanical 1 10   Anodizing PV LW   1 2 Phosphating Services 4 11   Plating - 2   Plating: Black Chromium - 3   Plating: Black Oxide 13 29   Plating: Chromium - 2   Plating: Chromium, Hard - 4 Plating: Copper - 3   Plating: Electroless - 6   Plating: Electroless Nickel 1 2   Plating: Silver - 2   Plating: TDC (Thin Dense Chromium) PV LW   45 175    TOT 1 -   Tools & Dies - 2   Tin Plate 1 1   Shafts 6 4   Sandblasting Services 1 3   Rotors 1 -   Rolls: Steel Mill - 2   Rolls: Mill -  2   Rolls - 3   Rollers: Printing 1 5   Plating: Zinc - 3   Plating: Nickel-Chromium - 3   Plating: Nickel -  1    Plating: Electroless Nickel With Teflon®
      • Measure …
          THOMASNET - VISITORS WITH COMPANY/ORGANIZATION DOMAINS WHO WERE ACTIVE ON YOUR COMPANY LISTING Lee Spring De Mexico S De R L Santa Catrina Metalink Technologies Inc. West Unity OH 43570 National Institutes of Health Bethesda MD 20892 New Age Consulting Service Inc. Akron OH 44301 Newcom International Inc. Miami FL 33169 Object-1 buhvostova1211 Client-oao Npk Niidar Moscow Panwe Llc. St. Louis MO 63117 Parker Hannifin Cleveland OH 44112 Pohang University of Science And Technology Pohang Protikey International Salem NH 03079 Radford University Radford VA 24142 Reliance Communications Ltd Mumbai MH Robotic Systems Technology Inc. Westminster MD 21157 Satellite Media Services Rugby Square D Company Lexington KY 40502 Sting Communications Lebanon PA 17042 Suny College At New Paltz New Paltz NY 12561 The Chatham Group Durham NC 27703 The Mine Prove Bureau Of Zhuozhou Shijiazhuang 13 Tinius Olsen Willow Grove PA 19090 Total Repair Express Llc Hillsborough NJ 08844 Vincent D Lorio South Plainfield NJ 07080 Hunt Valley Company Salem OH 44460 Primetime Testing Laboratory Clinton Township MI 48035 Air Products & Chemicals Inc. Allentown PA 18195 Areva Np Inc. Lynchburg VA 24501 Bec Saddle Brook NJ 07663 Boeing Cleveland OH 44101 Brayandscarff010111-5280 Bethesda MD 20814 Britten Media Traverse City MI 49684 Brush Wellman Inc. Toledo OH 43617 Bslil252 Lille Bloc 2 Lille O Calwell Manufacturing Rochester NY 14692 Chardon Market Lan Chardon OH 44024 Converteam Inc. Pittsburgh PA 15201 Directorate Of Automation Services Ft. Belvoir VA 22060 Eaton Cleveland OH 44114 Entergy Gretna LA 70053 Fairpoint Communications Buffalo NY 14201 Henry Pratt Co Hannond IN 46324 Informacijos Tiltas Ltd Vilnius Innerpac Cicero IL 60804 Introweb B.v. Hengelo OV Kurt Manufacturing Company Minneapolis MN 55421
    • ThomasNet Success Stories “ Due to ThomasNet’s exposure on search engines such as Google, BMW was able to find us and we are now working on 14 separate projects for them.” - Dave, VP of Marketing, Autronic Plastics, Inc., Injection Molded Plastics Micromold Products, Inc. - Yonkers, NY “ We put up the catalog about a year and a half ago. Sales in previous years had been fairly flat. After implementation sales rose 25% and are still growing. All other variables in our business have been equal. The catalog is the only thing we’ve done differently. It must be the reason.” "Our business sales have grown 500% in less than one year since we partnered with Thomas to rebuild our website and implement a brand awareness campaign."    Rebecca Ritter, President, Paws Off® Tools, LLC                                            "We use ThomasNet to provide us with website hosting and professional-looking web page design. On a regular basis, we are contacted by people who start out the conversation with 'I'm looking at your website...'"                                Richard L. Graham, Sales and Marketing Manager,                                          QED, Inc. Aircraft Instruments "Our Thomas rep did an outstanding job in the setup and design of our new website. We have had over fifty requests for quotes from all over the United States. We have sold and rented much more since the website has been up and running. The sales paid for the website in eight weeks."                                 Joe Peters, President, Peters Industrial Equipment                                       
    • ThomasNet Success Stories
    • For more information please contact
      • Tony Viglione
      • 4247 Falmouth Rd.
      • Erie PA 16506
      • Office (814)833-6930
      • Cell (814)450-5210
      • Fax (814)835-1252
      • Email tony@tinpa.com