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Social Media Playbook - Phil Gerbyshak - Big Ooga

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Don't have time for social media? Here's a presentation to get you jumpstarted and thinking about social in new ways. Follow up training available at http://bit.ly/philooga

Don't have time for social media? Here's a presentation to get you jumpstarted and thinking about social in new ways. Follow up training available at http://bit.ly/philooga

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    Social Media Playbook - Phil Gerbyshak - Big Ooga Social Media Playbook - Phil Gerbyshak - Big Ooga Presentation Transcript

    • Building Your Social Media Playbook Phil Gerbyshak Marketing Technology Strategist @PhilGerb [email_address]
    • “ What’s the ROI of your mom?” Gary Vaynerchuck, New York Times best selling author of Crush It! , and host of Wine Library TV, 2011
    • Numbers don’t lie… A few stats for you “ numbers nerds” out there!
    • Across all generations, more people than ever are using social networks
      • 24 hours of video uploaded to YouTube… every minute
      • 600 million Facebook accounts
      • 225 million registered users on Twitter
      • 95 million tweets/day
      • 100 million LinkedIn accounts
      Social Media by the numbers
    •  
      • It’s less about buying social media, and more about how you can earn and own it!
      • People trust each other more than they do marketers
      • Earn people’s trust and you can sell them anything they need
      • Lose someone’s trust and they will crush you with social media FAST!
      It’s all a matter of trust
    • http://www.flickr.com/photos/svenwerk/369136782/in/photostream/
    • Create Some Listening Posts
    • Listening Posts
      • Google.com/Alerts
      • RSS.IceRocket.com
      • Search.Twitter.com
      • HootSuite.com
      • Follow companies in LinkedIn
    • Ask Questions
    • Question Sites
      • Quora.com
      • LinkedIn Answers
      • Answers.Yahoo.com
      • HelpAReporter.com
    • Take the online offline http://turningminds.com/blog
    • Make a QR code at
      • QRStuff.com
      • QuikQR.com
      • Qurify.com
    • Contribute to the Conversation
    • Share Information
    • How can your business use social media in 5 minutes (or less)?
    •  
    • Need more assistance?
      • Training Session
        • July 22 nd , 2011 – Social Media for the Time Crunched
        • Start: July 22, 2011 10:00 am
        • End: July 22, 2011 4:00 pm
        • Hotel Indigo, 1244 N. Dearborn Parkway, Chicago, IL 60610
        • Sign up at http://bit.ly/philooga
    • Phil Gerbyshak Marketing Technology Strategist @PhilGerb [email_address]