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DHF - Progress report 2011


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Annual report for the Diabetes Hands Foundation: May 2010 to April 2011

Annual report for the Diabetes Hands Foundation: May 2010 to April 2011

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  • 1.   Annual Report May 2010 to April 2011   Diabetes Hands Foundation | Annual Report | May 1, 2010 to April 30, 2011  
  • 2. 1 Annual Report | May 1, 2010 to April 30, 2011   Letter from the President The fiscal year that ended April 30, 2011 marked a very important turn for Diabetes Hands Foundation (DHF). In addition to the continued growth and success of many of our programs, we received a 12-month capacity building grant of $150,000 from The Leona M. and Harry B. Helmsley Charitable Trust in early 2011. The funds from this generous grant are being used to help improve our communications and fundraising results, optimize our programs and develop more internal systems and documentation. In August 2010, EsTuDiabetes turned 3 years old, reaching more than 10,000 members (a 150% growth in one year). By March 2011, TuDiabetes turned 4 and had reached 14,000 registered members. In both communities nearly 40% of the visitors (registered or not) continue to return on a regular basis, helped in part by the iPhone and Android apps we developed for the communities with the support of an educational grant from Medtronic Diabetes. In May 2010, TuAnalyze (and its Spanish version, EsTuAnálisis) were launched. These applications on TuDiabetes and EsTuDiabetes, respectively, are the result of a collaboration with the Intelligent Health Laboratory at Children’s Hospital Boston with funding from a CDC grant. The applications let members track, share and optionally compare their diabetes data with others as well as complete surveys about particular diabetes topics. Data donated by members helps public health research studies conducted by the Children’s team and allows DHF to better characterize our two social networks, and quantify some of the needs and issues faced by our members. By late April 2011, nearly 2,400 members of TuDiabetes and EsTuDiabetes had signed up to use the applications, with more than 1,500 completed surveys. In June 2010, we launched HealthSeeker, the first Facebook game aimed at helping players develop healthy lifestyle habits with the support of their network of friends. We developed this game in collaboration with Joslin Diabetes Center with financial support of Boehringer Ingelheim Pharmaceuticals, Inc. The first game was followed by a Spanish version (Explorando Tu Salud), launched in November 2010. By April 2011, more than 8,000 people had played HealthSeeker. 1962 University Ave #1 | 650.283.4862 | | 2  
  • 3. 2 Annual Report | May 1, 2010 to April 30, 2011   On World Diabetes Day 2010, we launched the second Big Blue Test, where we invite people to test their blood sugar, exercise for 14 minutes, test again and share the experience in order to raise awareness of the importance of physical activity for diabetes management. More than 2,000 people from around the world participated, showing an average drop in blood sugar of nearly 20% after exercising. The video we produced to promote the Big Blue Test resulted in a donation of $75,000 to help humanitarian diabetes charities thanks to the support by Roche Diabetes Care, who donated 75 cents for each of the first 100,000 views of the video. The video also earned Diabetes Hands Foundation a 2011 Silver Telly Award in the Social Issues category and a 2011 Bronze Telly Award in the category of Health and Wellness. In August 2010, our Diabetes Advocates program was represented at the annual conference of American Association of Diabetes Educators in San Antonio, TX. At the booth, we introduced attendees to the work of the nearly 30 members that joined the program in 2010. In 2011, membership nearly tripled and OneTouch and Animas came on board as sponsors of the program, allowing us to make the membership fees more affordable and increase the benefits the members receive. DHF has continued to get significant coverage, through media such as US News, Latino Fox News and Diabetes Forecast magazine. Our Board of Directors grew from 5 to 7 members. We were joined by Lorraine Stiehl and David Edelman. Lorraine brings over twenty years of nonprofit management and fundraising experience to the board. Besides her family-owned market research and marketing firm, she works part-time for the UCSF Diabetes Center and serves on the International Board of JDRF. David is co-founder of and has a long history of hands-on involvement and support of our programs. The addition of Lorraine and David to our board team have further strengthened us to be able to better serve people touched by diabetes in the future. I want to thank our grantors, donors and sponsors. Thanks to your generous support, we were able to devote more of our time (77% vs. 68% last fiscal year) to continue to develop programs that impact the lives of people touched by diabetes. ¡Gracias! Manny Hernandez President 1962 University Ave #1 | 650.283.4862 | | 3  
  • 4. 1 Annual Report | May 1, 2010 to April 30, 2011   Our About the Values Diabetes Hands Foundation   Community Support We foster a positive environment where our The Diabetes Hands Foundation members support and help (DHF) is a 501(c)(3) nonprofit that each other connects people touched by diabetes and raises diabetes awareness. Health and Well-Being DHF runs two online communities for We actively promote positive people touched by diabetes -- and proactive actions to stay in English, healthy while having diabetes. in Spanish— and Communication and has very active social media Information presence. The online communities run We encourage the exchange of by DHF receive more than 200,000 information and storytelling unique monthly visitors, nearly half of about diabetes. whom return regularly. Diversity and Respect Our online communities connect people with diabetes and their loved ones, and are designed to help people connect We value diverse points of view. with others they can relate to around their experiences with diabetes. We offer a All people touched by diabetes health-tracking application, called TuAnalyze on the TuDiabetes site and EsTuAnálisis are welcome. on EsTuDiabetes, which allows members to track, optionally share and compare their Creative Expression diabetes data and complete health surveys. This application was developed in We see creativity as a catalyst collaboration with Childrens Hospital Boston, and work continues on the platform to for emotional healing and enhance its benefits to users and applicability to research. raising diabetes awareness. Since 2008, DHF has developed pioneering diabetes awareness programs. These Transparency programs involve the participation of community members on the generation of We embrace openness and diabetes awareness materials. Each program revolves around a specific theme and authenticity, as long as it works as an interactive conduit that connects individuals through self-expression and doesn’t conflict with the other creativity. As a result, the community participates in the generation of useful and values. authentic content, which in turn, strengthens the community through the participation and empowerment of its members. 1962 University Ave #1 | 650.283.4862 | | 4  
  • 5. 2 Annual Report | May 1, 2010 to April 30, 2011   Some of Our Awareness Programs The Big Blue Test™ ( November 14, 2009 (World Diabetes Day) we held the first Big Blue Test, inviting participants from all diabetes online communities to test their blood sugar, get active,   test again and share their experience. Since then, the Big Blue Test has evolved into a platform to celebrate the importance of exercise in diabetes management and a means for participants to help themselves and help others in the process. In 2010, the video we produced to promote the Big Blue Test resulted in a grant of $75,000 to help humanitarian diabetes charities thanks to the generous sponsorship by Roche Diabetes   Care, which donated 75 cents for each of the first 100,000 views of the video. HealthSeeker ( in June 2010 we launched the first health social game on Facebook, HealthSeeker. It helps players develop healthy lifestyle habits with the support of their Facebook network of friends as they take on missions they assemble, made up of actions such as choosing wheat over white bread for a week or walking around the block after lunch 3 times. In time for World Diabetes Day (November 14, 2010), the game was launched in Spanish ( This game was sponsored by Boehringer Ingelheim and developed in collaboration with Joslin Diabetes Center. As of the end of this Fiscal Year, more than 8,000 people had played HealthSeeker.   Diabetes Advocates ( we started this program in   early 2010, to serve as a platform that helps connect diabetes advocacy groups and individuals, providing them with support and more visibility to their work. The first year, the program had almost 30 members and the program was sustained only through membership fees. In 2011, membership nearly tripled and also OneTouch and Animas came on board as sponsors of the program. Word In Your Hand™ ( this project started with a post by a TuDiabetes   member who posted a photo showing his hand with the word “Courage” written on it: that is how he felt about diabetes. We invited members of the community to contribute the photos of the words on their hands. In 2008, we licensed this program to LifeScan, which enabled them to launch the cause marketing campaign Diabetes Handprint in the United States, through which they donated $5 to a diabetes charity for each submission of a hand photo. This fiscal year, Diabetes Handprint was expanded to Australia and Mexico with great success, benefiting local diabetes charities. 1962 University Ave #1 | 650.283.4862 | | 5  
  • 6. Annual Report | May 1, 2010 to April 30, 2011   Revenue In Percent DHF financials 52% Contributions, Gifts, Grants (48 %) 48% Program Service Revenue (52 %) Expenses In Percent Healthseeker (28%) Big Blue Test (20%) Other Programs (29%) Helmsley grant expenses (1.5%) Management & Admin. (18%) Fundrasing (3.5%) 1962 University Ave #1 | 650.283.4862 | | 6  
  • 7. Annual Report | May 1, 2010 to April 30, 2011   Assets (as of April 30, 2011) DHF financials $250,000 $200,000 $150,000 Total Assets Current Assets $100,000 Other Assets $50,000 $0 2008-2009 2009-2010 2010-2011 Liabilities (as of April 30, 2011) Current Liabilities Total Liabilities $16,000 $15,339 $10,003 $5,892 $4,100 $2,764 FY 2008-2009 FY 2009-2010 FY 2010-2011 1962 University Ave #1 | 650.283.4862 | | 7  
  • 8. Annual Report | May 1, 2010 to April 30, 2011     Officers, Directors & Advisors Officers Manuel Hernandez – Chairman of the Board Henkel Garcia - Treasurer Andreina Davila – Secretary Directors Manuel Hernandez – Chairman of the Board Henkel Garcia – Treasurer – Director Andreina Davila – Secretary – Director Cesar Castro – Director (resigned Aug. 2011) David Edelman – Director Luis Emiro Garcia – Director Lorraine Stiehl – Director Advisors Kelly Close (joined the Board of Directors, Dec. 2011) Riva Greenberg Luis Luque Kerri Morrone Sparling Jody Ranck Juan Carlos Turriza 1962 University Ave #1 | 650.283.4862 | | 8  
  • 9. Annual Report | May 1, 2010 to April 30, 2011       More Information… Learn more about the Diabetes Hands Foundation at: Join our online communities: (in English) (en Español)j Follow us on Twitter: @DiabetesHF @TuDiabetes @EsTuDiabetes @D_Advocates Become a fan of our Facebook page: Subscribe to our YouTube Channel: 1962 University Ave #1 | 650.283.4862 | | 9