Reinventing Radio on the internet - Two cases from the Greek old and New Media

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Two cases from the Greek Radio community were presented in the conference titled Radio Content in the Digital Age that was held in Limassol, Cyprus, during October 2009. The first case presents the efforts of Radiobubble.gr, a community of bloggers, podcasters and producers to form a new kind of Radio community on the net. The second presents the constrauction of the online presence of radiostation Sto Kokkino 105,5 FM

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  • Reinventing Radio on the internet - Two cases from the Greek old and New Media

    1. 1. REINVENTING RADIO? Two cases from the Greek media (old and new) community
    2. 2. Media Crisis • TV, Newspapers are loosing audience • advertisement is going to the internet • internet is Rising according to all studies • Radio is transforming
    3. 3. Radio is not about the device medium only... • Radio is about Information
    4. 4. Radio is not about the device medium only... • Radio is about Music
    5. 5. Radio is not about the device medium only... • Radio is about Communication
    6. 6. Radio is not about the device medium only... • Radio is about Community
    7. 7. Radio is not about the device medium only... • Radio is about Conversation
    8. 8. Radio is not about the device medium only... • Radio is about Documentary
    9. 9. Radio is not about the device medium only... • Radio is about Drama
    10. 10. Radio is not about the device medium only... • Radio is about Sound
    11. 11. Radio is not about the device medium only... • Radio is about CONTENT
    12. 12. How do we re-invent Radio on the Internet? And why?
    13. 13. 2 cases RadioBubble.gr a community producing Radio Στο Κόκκινο 105,5 a Radio station constructing a community
    14. 14. A. Radiobubble.gr Community under construction Founded September 2007 – webpage –Live audio stream
    15. 15. A little backround • 2007 – The Boom of the Greek Blogosphere -Amalia Kalyvinou -Greek Forestfires -Human Rights issue (immigrant torturing in police stations) -RadioBubble appears in this atmosphere
    16. 16. What is it? As a Radio talk shows music documentary theatre -24 hour live stream with radio producers
    17. 17. What is it? • As an Internet Community podcasts myspace blogs e-zine creative commons space audio books forum -A-list Bloggers, twitters from the growing Greek twitter account community facebook page
    18. 18. What are the differences As a Radio As a Community on the Net Community produces content Producers on linear stream to download on demand Aesthetically and polliticaly Free - no guidelines oriented 3 times more audio uploaded 24 h shows every day
    19. 19. Interaction Producers comment podcasters Podcasters listen to Producers Live shows Edited shows Best podcasts broadcasted live All shows free to download Best podcasters go to the live program Productions host podcasts Podcasts answer to Live
    20. 20. • What comes out of the Mix More edited shows More interaction Download takes Radio off computer
    21. 21. Some Highlights Hosted the first Audiobook (cc) Text Books for free download (cc) weekly live show on 105,5 Tribute to composer Manos Hadjidakis (more than 100 blogs participated) First Audio/video live webcast interview of a politician with community questions covered live the elections with blogs
    22. 22. Two years later 1000 unique visitors per day 20,000 listening hours per month 30% of visitors stay for 15 minutes on site 35% spend more than 30 minutes hosts 2000 audio productions of any kind
    23. 23. Two years later
    24. 24. Two years later • Advertisers don’t find it’s producer/user oriented philosophy attractive, or it’s numbers so it’s facing serious financial problems
    25. 25. B. StoKokkino.gr established Radio Station from Febrouary 2006 Broadcasting at 105,5 FM BAND reaching 1% of Greek listeners on the web Left.gr at first Now @ stokokkino.gr
    26. 26. What is it? Radio station 24h program News Comment In depth Analysis Music Done by professional journalists and Producers News zone (6am-3pm) Music zone (3pm-6am) - producer oriented/no playlists politically oriented (SYRIZA)
    27. 27. On the internet creates a platform that will eventually open to user generated content step by producers blogs step RSS feed Automatically uploads, archives, categorizes and tags all Radio shows uses cc copyright excerpts from talk shows and streams live 24/7 highlights in homepage interviews files on issues that develop in time
    28. 28. • technical Platform is build on Plone CMS for virtually many sources of content Homepage uses javascripts for flexibility in dealing with respected amount of content also streaming server multimedia content (video, mp3)
    29. 29. Ongoing project • goal: to bring an “oldfashioned” radio to the internet era
    30. 30. characteristics • News from a very certain point of view attachment to a political party music without playlists at all
    31. 31. • Web Translation The social objects around we can form a social radio platform is news, people, music
    32. 32. • problem in this procedure • is that journalists are afraid to open up The platform itself will solve this step by step it will affect the traditional Radio too
    33. 33. • In the end we don’t know the answer to the question about Radio or internet communities around sound Radio forms around people who communicate That’s what we want to save in the internet era too
    34. 34. Thank you

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