Thinking about thinking

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How to think about thinking

How to think about thinking

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  • Illusion is a Metaphore. We spend many hours with vision and are experts. If the eye can be fooled can the brain and thought and analysis?
  • The number one indicator if you wife is happy with how much you earn is related to how much your sister-in-law’s husband earns.
  • Rome, Rome without coffee and Paris
  • We don’t know our preferences so well we are more susceptible to influences and the third option actually helps us make a decision.
  • Collect data, measure, read, study, think
  • Writing is a way of thinking


  • 1. Thinking About Thinking
  • 2. We can’t solve problems by using the same kind of thinking we used to create them.
  • 3. Which red inner circle is larger? Think quick!!!
  • 4. We are hardwired to compare. This is how we generally make decisions. You of course are not irrational but the person sitting next to you?
  • 5. Facebook’s privacy agreement is 5830 words U.S. Constitution is 4543 words Rational/Irrational?
  • 6. Question: You have two papers to write for a class and the first paper is worth 10% of the grade and the second is worth 90%. Your friend has just finished the assignment and tells you it took them an hour to write the first paper and 4 hours to write the second. How much time are you going to spend writing each paper?
  • 7. Common sense is just the habit of thought. Most of the time it just gets in the way. Question: What is your most limited resource?
  • 8. TIME
  • 9. I’m the one that makes decisions. I am in control. I cannot be manipulated. Are you sure?
  • 10. How do we think about our preferences
  • 11. Does this work with physical attraction?
  • 12. The power of comparison and the third option.
  • 13. The results with the third option removed.
  • 14. Intuition Intuition is the apparent ability to acquire knowledge without inference or the use of reason. “The word ‘intuition’ comes from the Latin word 'intueri', which is often roughly translated as meaning ‘to look inside’ or ‘to contemplate’. We use intuition to make decisions and many are WRONG. How do we test our intuition?
  • 15. Evidence Based Decision Making.
  • 16. “ I don't know what I think until I see what I say.”
  • 17. Simplify SOPPADA Method (1 page) Subject Objective Present Situation Proposal Advantage Disadvantage Action
  • 18. Things that help 8-18-1800
  • 19. Trust and consistency are linked. Promotion is better than defense. Connect Agendas. (People do things of their own reasons, not your!) Reciprocity is powerful. Always ask “Am I sure?” Thoughts
  • 20. Imagination is more important than knowledge.