Do you know that cutting back on exhibit marketing in a tough economy can cripple your business? To survive a tough economy you want the best tools to boost exposure without increasing dollars spent.
In this fast-moving, high-content webinar, you'll discover how to take your exhibit marketing program to a brand new level of expertise.
In particular, you will learn how to:
Create new marketing programs using short-term tactics that stimulate activity before, during and after your show
Understand and target your market so that you put your effort into segments that want what you have to offer
Zero in on fast-growing market segments so that you take advantage of new and exciting opportunities
Spend smarter and create a clear-cut justification for your investment to top management
Double down on your current customers so that you provide more value and take care of their needs
Outsmart your competitors with savvy marketing techniques
Discover social media marketing tips and techniques from the pros – companies who are getting results
Master the "Don't Do Everything - Try Something" Technique
For more tradeshow tips and articles by Susan Friedmann, CSP, The Tradeshow Coach go to http://www.thetradeshowcoach.com
This webinar was hosted by TSNN http://www.tsnn.com and sponsored by Email Data Group http://www.emaildatagroup.net/