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Affiliate marketing proposal
 

Affiliate marketing proposal

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    Affiliate marketing proposal Affiliate marketing proposal Presentation Transcript

    • Affiliate Marketing Proposal
    • About TrooTrac Media Customer acquisition engine that helps advertisers increase their sales & sales pipelines. Over 100,000 transactions per month, generating ecommerce of over Rs 150 million per month Highly experienced teams with proven track record in performance marketing Working relationships with all large online advertisers in India - over 100 advertisers Active relationships with major affiliate publishers in India - over 4000+ publishers and growing day on day... © TrooTrac Media Pvt. Ltd. All Rights Reserved
    • Broad Business Offerings : ▪ Affiliate Marketing. ▪ Mobile Marketing. ▪ Retargeting. © TrooTrac Media Pvt. Ltd. All Rights Reserved
    • Some clients and many more © TrooTrac Media Pvt. Ltd. All Rights Reserved
    • How We Will Promote Content Rich websites in different categories Social Media promotions Price comparison websites Coupon Code / Cash Back websites © TrooTrac Media Pvt. Ltd. All Rights Reserved
    • Content Websites: Sports Content related Product widgets © TrooTrac Media Pvt. Ltd. All Rights Reserved
    • Content Websites: Lifestyle © TrooTrac Media Pvt. Ltd. All Rights Reserved
    • Comparison Site Data feeds deep linked to the product page © TrooTrac Media Pvt. Ltd. All Rights Reserved
    • Comparison site
    • Product Review sites Read Product Reviews with the link to the e-store selling the product Deep linked to the product page
    • Cash Back & Reward Site Coupon Codes / Promotional offers © TrooTrac Media Pvt. Ltd. All Rights Reserved
    • Social Media Promotions © TrooTrac Media Pvt. Ltd. All Rights Reserved
    • Email Marketing Reach out as against pull Reach out to a large pool of prospects through qualified databases. Targeted communication Create top of mind awareness © TrooTrac Media Pvt. Ltd. All Rights Reserved
    • Financial Model Transaction Driven ▪ Cost per Sale ▪ Flat per click ▪ Rate varies by category Registration Driven ▪ Cost per registration ▪ Email / mobile verified leads ▪ Targeted as per the brief – men, women, shoppers etc. Exact numbers to be discussed © TrooTrac Media Pvt. Ltd. All Rights Reserved
    • To Conclude… © TrooTrac Media Pvt. Ltd. All Rights Reserved
    • Requirements Understand and Communicate • • Understand your affiliate base, segment them and reward them according to their value Communicate with them – 51% of affiliates promote 10 merchants or less Work closely with Key Affiliates • • • • • Banners and Text links, with timely updates Product Feeds and descriptions Search Widgets and Booking Engines Share target demographics Be flexible and test opportunities – move budget where necessary Tracking and Payments • Put the right tracking technology in place (Network code on Merchant “Thank You” Page) • Real Time reporting • Paying accurately and on-time is critically important – 33% of affiliates check their stats 2-3 times a day (E-consultancy, 2007) © TrooTrac Media Pvt. Ltd. All Rights Reserved
    • Thank You For more information Contact: 011-41024490 © TrooTrac Media Pvt. Ltd. All Rights Reserved