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Social Media Trends - Daniel Priestley
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Social Media Trends - Daniel Priestley

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Slides from the talk in Oxford with Paul Avins on Social Media Trends.

Slides from the talk in Oxford with Paul Avins on Social Media Trends.

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Social Media Trends - Daniel Priestley Social Media Trends - Daniel Priestley Presentation Transcript

  • You-Bloggin-Twitt-Face Start Using Social Media To Grow Your Business 1
  • Social Media People having conversations online. Your market is creating photos, blogs, chat sites, micro-blogs, social networks, video sharing, RSS feeds and podcasts to discuss and comment on just about... Everything. 2
  • “Taking over the world for under $1 Billion” 3
  • Industrial Revolution 4
  • Entrepreneur Revolution 5
  • New Economy 6
  • The Pie Is Covered in Ants 7
  • It’s Only The Beginning... 8
  • 1890’s Phones start ringing ... Effects came later 9
  • 1930’s Airlines take off ... Effects came later 10
  • 1950’s TV turns on ... Effects came later 11
  • 1960’s Computers boot up ... Effects came later 12
  • 1980’s Mobiles start buzzing ... Effects came later 13
  • 1990’s Internet connects ... Effects came later 14
  • 2000’s Search finds everything ... Effects came later 15
  • Late 2000’s Social Media connects everyone ... Effects came later 16
  • 2010’s Mobile Web connects everything ... Effects came later 17
  • The Future: Everyone and Everything is Connected. 18
  • The Future: Big Companies Can’t Compete With Small Ones. 19
  • You’re Local or You’re Global 20
  • The Future: No one has a job. We’re all ‘Suppliers and Producers”. 21
  • The Future: Your Career is OVER. 22
  • The Future: We all need a Brand built on a Micro-Niche. 23
  • “New Found Land” 24
  • In the agricultural economy “First Settlers” claimed Land to build wealth 25
  • In the ideas economy “First Settlers” claim Niches and Micro-Niches 26
  • In the past they lined up at your “shop”. 27
  • In the future they line up at your “shop”. 28
  • Lets Imagine You Want To Start A Business This Week... 29
  • It’s never been easier to find a niche! 30
  • 20,550+ Members 31
  • It’s never been easier to ask the market! 32
  • It’s never been easier to make a product! 33
  • It’s never been easier to source a product! 34
  • It’s never been easier to write a book! 35
  • It’s never been easier to publish a book! 36
  • It’s never been easier to distribute ideas! 37
  • It’s never been easier to build a brand! 38
  • It’s never been easier to have a web store! 39
  • ... and start using ebay! 40
  • It’s never been easier to accept payment! 41
  • It’s never been easier get designs! 42
  • It’s never been easier get your legals! 43
  • It’s never been easier to outsource everything else! 44
  • It’s never been easier to manage a global team! 45
  • It’s never been easier to communicate! 46
  • It’s never been easier to get others involved! 47
  • AND You can Promote it with Videos... Blogs... Tweets... Podcasts... Communities... Fan Pages... Ebooks... Photos... Links... Slides... FOR FREE 48
  • So What? 49
  • Look at MY Brand!! The Past Was About Shouting The Loudest 50
  • The Future Is About Leading Tribes 51
  • Target
  • Target Everyone Else
  • How Starbucks Stays Social... 4.7M YouTube Views 830k Twitter Followers 6.6M Facebook Supporters 20k+ Viewed the New Ad 700 Commented on it 4,800 “Liked” it 53
  • Over 100,000 shared ideas. 54
  • How The Marriott Stays Social... 445k YouTube Channel Views 35k Twitter Followers 55
  • Bill Marriott Blogs Every Week 56
  • Singapore Marriott has 1,300+ ‘Fans’ 57
  • 74% of consumers trust Peer Recommendations 58
  • 14% of consumers trust Advertising 59
  • Market Place Blogs, Videos, Emails, Groups, Content, Podcasts, RSS, Voices Applications, Noise Etc Empower Powerful Brand, Relevant Customers Landing Pages to become Voices for your biz. Customers Effective Products Promotions Your Customers Are Your Marketing Team 60
  • Once Again, David Beats Goliath We are now seeing the immutable power of “Nobodies”. - Bloggers - Podcasters - Social Networkers - Commenters 61
  • MichellePhan http://www.youtube.com/ user/MichellePhan 2.7 Mil Channel Views Sponsors Videos, Blogs, Twitter Erabelle.com, Beautychoice.com,, AfterglowCosmetics.com, LiseWatier.com, PurMinerals.com, Product Sites AnastasiaBrows, Nailene.com Make-Up 62
  • Gary Veynerchuck Built a $50M wine business using YouTube and Twitter. He now has over 850,000 twitter “The wine I am playing with is http:// bit.ly/cvuFdS i love this little wine, followers. and look at the cute label.” 63
  • Girl Power iJustine (age 26) gives a fashionable girls perspective on 1.1M Twitter Followers Technology. 91 YouTube Views 85k Fans on Facebook 64
  • The Future: Big Companies Can’t Compete With Small Ones. 65
  • Forget Competing 66
  • Forget Leadership 67
  • Embrace Partnering 68
  • The Future: Every One and Everything is Connected. 69
  • Forget Shouting 70
  • Forget Crowds 71
  • Embrace Tribes 72
  • YOU? 73
  • Opportunity Knocks 74
  • Program includes Full Day - Social Media & JV Strategy Day Using Social Media to ... • Generate leads/enquiries. • Convert more leads into customers. £595 • Increase the value of a sale and the ongoing business from each client. • Cut out costs and maximise profit. • Increase the overall value of your business. • Engage JV partners to promote you and your business Plus - 3 Online Webinars • Answer Questions and, • Share case studies, • Further strategies 75
  • One Day Strategy Event - June 11th Oxfordshire Three Follow-Up Webinars - June 24, July 8 & 22 76
  • Take Action... DVD Workshop 2 Hour Social Media Workshop 2 Bonus Talks Achieve: - More Leads - Better Customers - Higher Sales - Wider Margins - Stronger Brand 77
  • Take Action... DVD Workshop 2 Hour Social Media Workshop 2 Bonus Talks Achieve: - More Leads - Better Customers - Higher Sales - Wider Margins - Stronger Brand £117.50 77
  • Program includes Full Day - Social Media & JV Strategy Day Using Social Media to ... • Generate leads/enquiries. • Convert more leads into customers. £595 • Increase the value of a sale and the ongoing business from each client. • Cut out costs and maximise profit. • Increase the overall value of your business. • Engage JV partners to promote you and your business Plus - 3 Online Webinars • Answer Questions and, • Share case studies, • Further strategies 78
  • Take Action... With No Risk All of my programs are 100% Money Back Guaranteed. If you attend, play full-out for the entire program and it doesn’t meet your criteria for being a valuable and powerful experience ... I will refund your investment. (See the T’s and C’s at the back) 79
  • Don’t Do This! 80
  • @DanielPriestley 81