WHY BLOGS ARE BETTER What goes on behind the scenes & why it’s cool

I hate “blogs” Just the word, not the tool WordPress, Drupal, MoveableType are lightweight Content Management Systems They are great tools for building websites quickly & easily Why?

Just the word, not the tool

WordPress, Drupal, MoveableType are lightweight Content Management Systems

They are great tools for building websites quickly & easily

Why?

Advantage Blog Shorter (like almost none) development time Templates that can be changed, updated, edited without effecting the content at all . Designed to produce and deliver content as the primary goal Search engine friendly Generally very efficient at delivering content RSS

Shorter (like almost none) development time

Templates that can be changed, updated, edited without effecting the content at all .

Designed to produce and deliver content as the primary goal

Search engine friendly

Generally very efficient at delivering content

RSS

What kind of stuff can be on there? Static content “ Pages” Dynamic content Posts Multimedia Podcasts Video Images

Static content

“ Pages”

Dynamic content

Posts

Multimedia

Podcasts

Video

Images

Core components Database Content Settings Theme/Template The look and style Core blog files In PHP, etc Scripts and routines to make stuff happen

Database

Content

Settings

Theme/Template

The look and style

Core blog files

In PHP, etc

Scripts and routines to make stuff happen

What? It’s not magic? Yeah we wish But it really seems like it sometimes Why is that? Because the parts work well together

Yeah we wish

But it really seems like it sometimes

Why is that?

Because the parts work well together

Here’s how it all comes together User comes to website WP sends a request to the database for content WP renders the content through the template Done.

User comes to website

WP sends a request to the database for content

WP renders the content through the template

Done.

Getting going Eeek! Where do I start! Free Freeium Hosted One click installs (aka Fantastico DeLux) rock It isn’t hard You need about 15 mins

Eeek! Where do I start!

Free

Freeium

Hosted

One click installs (aka Fantastico DeLux) rock

It isn’t hard

You need about 15 mins

Geeky as you wanna be Default isn’t bad It’s just ugly ;-)

Default isn’t bad

It’s just ugly ;-)

Why is this better? When the design & the content are together in the code Updating can be less than fun Result: Websites aren’t updated Agencies charge arms, legs, first-born children, to make simple changes A “simple change” breaks links and several pages

When the design & the content are together in the code

Updating can be less than fun

Result:

Websites aren’t updated

Agencies charge arms, legs, first-born children, to make simple changes

A “simple change” breaks links and several pages

Is this the right solution? Need easily updated content User control Flexible design Static info & a blog SEO tuned Fast initial build out

Need easily updated content

User control

Flexible design

Static info & a blog

SEO tuned

Fast initial build out

Which would you rather do? Worry that updating your site will break something Or just update your site?

Worry that updating your site will break something

Or just update your site?