Search engine optimisation
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For Search Engine Optimisation (SEO) techniques, Trimax uses a combination of different techniques to obtain the best possible presence on the web. For the best search engine optimisation, it is ...

For Search Engine Optimisation (SEO) techniques, Trimax uses a combination of different techniques to obtain the best possible presence on the web. For the best search engine optimisation, it is important to not only use keywords but also use dynamic content as Google ranks this type of content highly

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Search engine optimisation Presentation Transcript

  • 1. Search Engine Optimisation (SEO)
  • 2. Trimax Solutions Search Engine Optimisation (SEO) Guidelines SEO Firm Sydney For Search Engine Optimisation (SEO) techniques, Trimax uses a combination of different techniques to obtain the best possible presence on the web. For the best search engine optimisation, it is important to not only use keywords but also use dynamic content as Google ranks this type of content highly, such as Blogs, database articles, video libraries, etc. Also integrating with social resources such as YouTube, Facebook and Twitter to direct as many potential clients back to your website as well as using the usual Google searches and Adwords can be used. Search Engine Optimisation (SEO)
  • 3. Basic SEO Techniques The Title, Description, Keywords and content sections MUST be related to each other on every page in order to increase Search Engine Optimisation (SEO). Dynamic Website Content (content changes with Content Management System or CMS) It is very important that the words used in the Title, Keywords and Descriptions MUST also be used in the content of each page otherwise those keywords might not be used by Google in its ranking process. Search Engine Optimisation (SEO) Trimax Solutions SEO Firm Sydney
  • 4. Google+ Package – Additional package to increase ranking on Google Our Google+ Package, which includes the setup or either Google+ Local or Google+ Business page, allows your business to increase it’s Google ranking, the amount of traffic to your website and your brand awareness: Once your Google+ page has been set up, it will continue to increase your online presence with every post you make and can be easily maintained. When setting up a Google+ Local page Trimax Solutions will provide you with your first review, which due to the new review system, each review added further improves your ranking. For more information please visit our Google+ Package page. Search Engine Optimisation (SEO) Trimax Solutions SEO Firm Sydney
  • 5. Dynamic content – Additional functionality/modules available promoting dynamic content Dynamic content ranks very well with Google especially with the following functionality on the site: Blog and Social Integration to Facebook and Twitter Articles Database Video Gallery Forum Online Community Image library Google simply loves Dynamic Content and therefore will rank your site much better if your site has changing Videos, Articles, a Blog, a Forum and more. Adding Social Integration to Facebook, Twitter and linked in with a Blog, as well as using YouTube videos to link back to your site is a very good way to increase your website rankings due to the links back to your site. Search Engine Optimisation (SEO) Trimax Solutions SEO Firm Sydney
  • 6. Start UP SEO Package - Conduct Comprehensive On-Page SEO Campaign • This involves on doing Product/Services analysis and market research. • Audit on the current Meta Tags, Headers, Content and Images as well as providing recommendations. • Implementation of the On-page Recommendations • For more information please visit our Start Up SEO Package page. Advance SEO Package - Implement Comprehensive Off-Page/Off-Site SEO Campaign • We usually apply this package once our Trimax Solutions SEO Start-Up package has been applied for maximum optimisation. • This involves Off-Page/Off-Site activities such as content marketing, directory submissions, social bookmarking and blog/forum postings. • For more information please visit our Advance SEO Package page. Search Engine Optimisation (SEO) Trimax Solutions SEO Firm Sydney
  • 7. Google Adwords Management • We investigate the cost and possibility of success of keywords provided by the client. It is important to find out what users search for and then to see the competition for such keywords to optimise dollars spent • For more information please visit our Google Adwords Management page. SEO is specific to every site and researched according to the industry and areas for the services/products. Therefore co-operation between Trimax Solutions and the client is required to obtain the best possible result. Search Engine Optimisation (SEO) Trimax Solutions SEO Firm Sydney