Liberate your control freaks
Driving social computing adoption in business
A quiet revolution in 3 minutes by Stephen Collins
acidlabs

do you feel like you need this?

to get this

because you've
got this

and this guy
doesn’t understand

that you could actually do your job better

if you had access to these at work

so you feel like this

how do you drive change?

collaboration
is everything

start small
start small

build collaboration inside the wall

share they
with won’t
everyone
refuse
and
expect would
nothing
in return you...?

empower people and
give them a voice

gather allies

be the elephant in the room

a cubicle commando!

demonstrate business value in terms
of productivity or savings

then this guy...
remember him?

because you have this

and these are gone

he’s now this guy...
and thinks you (and he)
are geniuses

because everyone is doing their job better

and they’ve got these... and more

and this is
everywhere

and
they
these
think
people
are you’re
sharing a
openly genius
too

you’re like this guy

you can save the world

well, at least where you work...

Other resources
These should get you started...
‣Tara Hunt’s blog - http://horsepigcow.com/
‣Luis Suarez’ blog - http://elsua.org/
‣Prof. Andrew McAfee’s blog - http://blog.hbs.edu/faculty/
amcafee/
‣Euan Semple’s blog - http://theobvious.typepad.com/
‣Meet Charlie - http://www.slideshare.net/slgavin/meet-charlie-
what-is-enterprise20/
‣Learning 2.0: 23 Things - http://plcmcl2-things.blogspot.com/
‣RSS is Your Friend - http://www.leelefever.com/archives/
001398.html
Inspiration for the title of this talk from Euan Semple
http://theobvious.typepad.com/blog/2007/03/liberate_your_c.html

Licensing
http://creativecommons.org/licenses/by-nc-sa/3.0/

Like the cool pictures?
Mostly from iStockphoto.com
Except for:
‣Silos, http://flickr.com/photos/zoomzoom/304135268/ - slide 4, 21
‣Social computing app logos, various sites - slide 7, 24
‣Book, http://cubiclecommando.com.au - slide 17
‣Hiro Nakamura, http://www.nbc.com/Heroes/ - slide 27
‣Eclipse, www.david.zen.co.uk/eclipse/ - slide 28

Stephen Collins
trib@acidlabs.org
skype: trib22 twitter: trib
+61 410 680722
www.acidlabs.org
blog.acidlabs.org
www.thoughtglue.com
strategies, tools and processes to empower knowledge workers