Fact Sheet – Q3 2009 Trading Info/Data
(As of Sept. 28, 2009)
Corporate Profile Symbol
High Liner Foods is one of North America’s largest processors and marketers of prepared,
TSX:HLF, HLF.A1
value-added frozen seafood. The Company’s branded products are sold throughout the
United States, Canada and Mexico under the High Liner ®, Fisher Boy®, Mirabel® and Recent Price
Sea CuisineTM labels, and are available in most grocery and club stores. The Company HLF – $7.45
also sells its High Liner ®, FPI® and Mirabel® food service products to restaurants and HLF.A – $7.00
institutions, and is a major supplier of private label seafood products to North American 52-Week Price Range
food retailers and food service distributors. HLF – $5.51 - $8.45
HLF.A – $4.00 - $7.25
The Company’s core competency is value-added frozen seafood. Its sources of Market Capitalization2
competitive advantage include: ~$134 million
• orldwide procurement expertise supported by a state-of-the-art, internet-based
W
information management system Shares Outstanding
HLF – 13.3 million
• roficiency in frozen food logistics
P HLF.A – 5.1 million
• trong relationships with every major supermarket chain, club store and food service
S Total – 18.4 million
distributor in Canada and the U.S. Current Yield
• roven ability to successfully identify, develop and market innovative products that
P HLF – 3.8%
meet the evolving demands of consumers HLF.A – 4.0%
1
HLF.A shares are non-voting equity shares
• ecognized, trusted brands that deliver on consumers’ expectations and a reputation
R and were issued in August and September
for exceeding the demands of customers of 2008
2
Includes both HLF plus HLF.A shares
Packaged Foods Sales ($ millions) Interest-Bearing Debt ($ millions)
700 120
Corporate Data
600 100
500
80
400 Fiscal Year End
60
300 January 3, 2009
40
200
Number of Employees
100 20
1,079
0 0
2005 2006 2007 2008 2005 2006 2007 2008 Head Office
Note: Adjusted for a constant exchange rate of Lunenburg, Nova Scotia
US$1.00/CDN$1.0641.
Founded
Net Income from Continuing Diluted EPS from Continuing Operations ($ )
1899
Operations ($ millions)
20 1.20 Listed on the TSX
16 1.00 1967
0.80
12
0.60
8
0.40
4
0
0.20
0
Contact Information
2005 2006 2007 2008 2005 2006 2007 2008
Kelly L. Nelson
Note: Excluding the after-tax amount for non-operating Note: Excluding the after-tax amount for non-operating
items and business acquisition transaction costs. items and business acquisition transaction costs. High Liner Foods Incorporated
Tel: 902-634-6200
Growth Strategy Fax: 902-634-4785
kelly.nelson@highlinerfoods.com
• trengthen brands: Establish new and expand existing customer relationships
S
• trengthen the organization: Reduce costs and improve margins
S Trevor Heisler
• row through innovation: Introduce new value-added frozen seafood products
G The Equicom Group
• he Company will also seek future acquisitions of complementary businesses to
T Tel: 416-815-0700 ext. 270
expand its product portfolio and strengthen its market leadership position. Fax: 416-815-0800
theisler @ equicomgroup.com

Key Markets
2008 Sales to
Geographic Market
Recent Developments Canada
$289,835
U.S.
$322,150
(47.1%) (52.3%)
Highlights from the second quarter 2009:
(all comparisons are to the same quarter of fiscal 2008)
Other
• ales increased 8.2% to $151.4 million, including an increase of 6.8% in the Canadian
S $4,008
(0.6%)
operations
• djusted EBITDA1 of $9.1 million
A Brands
• et income of $4.1 million or fully diluted EPS of $0.22
N
• et interest-bearing debt decreased by $27.6 million during the quarter
N
Subsequent to quarter end
• oard approved 12% increase to quarterly dividend payable September 15, 2009
B
Financial Data
High Liner® – #1 frozen food
$ 000 except 13 weeks ended 13 weeks ended 26 weeks ended 26 weeks ended product in Canada
per share data July 4, 2009 June 28, 2008 July 4, 2009 June 28, 2008
Sales 151,374 139,960 334,650 289,198
Adjusted EBITDA1 9,070 8,982 22,175 17,803
Net Income 4,124 3,280 10,820 6,374
Adjusted
4,087 3,914 11,386 8,338
Net Income2
Fisher Boy® – #2 fish stick in the U.S.
Diluted EPS
Excluding One-time
0.22 0.21 0.62 0.47
Integration Costs &
Non-operating Items
1
Adjusted earnings before interest, taxes, depreciation and amortization, business
acquisition costs, other income and non-operating transactions as disclosed on the
consolidated statements of income. Management believes that EBITDA is a useful
performance measure as it approximates cash generated from operations, before capital
expenditures and changes in working capital and excludes unusual items. EBITDA also
Sea Cuisine® – Brand added
assists comparison among companies as it eliminates the differences in earnings due
through the FPI acquisition
to how a company is financed. The calculation of Adjusted EBITDA follows the general
principles and guidance for reporting EBITDA issued by the Canadian Institute of
Chartered Accountants
2
Net income excluding one-time integration costs and non-operating items.
Private Label – Largest
grocery-chain supplier of
value-added private label
processed seafood products
in both the U.S. and Canada