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20 Core Links and Listings for Every Lodging WebsitePresentation Transcript
7/01/2010 20 Listings and Links Key Websites for every VRM business Trent Blizzard PresidentBlizzard Internet Marketing, Inc www.blizzardinternet.com
7/01/2010 3 Key Definers of Good Listing Drives Quality Traffic to Your Website Impacts Search Engine Results Placement (SERP) Provides Link that Helps in Google Increases Exposure / Syndicates Content
7/01/2010 Facebook#1 SERS (Search Engine Results Saturation) is one goal of Facebook… Regardless of whether you have a strategy for maximizing the effectiveness of Facebook, Even a small utilization of Facebook can protect your brand name in search results. Blizzard Fan Page
7/01/2010 Twitter#2 Example Hootsuite is a tool to manage Twitter easily. SERS (Search Engine Results Saturation) is one goal of Twitter… Twitter is a powerful communication tool that can be used to reach out to past and future guests, owners, business partners and perfect strangers. Twitter account homepages fare well in Google and should be obtained as a brand management tool. @blizzinternet on Twitter.
7/01/2010 Linkedin#3 Example Linkedin accounts do especially well in brand name and whitepage queries. LinkedIn is a favorite business networking tool. Come by and say “hi” to Trent Blizzard on Twitter
7/01/2010 SEO Favorites Best of the Web #4 $250 Prweb/Vocus#5 $80-$300 Per Press Release DMOZ #6 Free but difficult Business.com Directory Listing #7 $299 AboutUs #8 Free
7/01/2010 UGC FavoritesPowerful User Generated Content websites Flickr (example) #9 YouTube #10 CommunityWalk #11 Google MyMaps #12
7/01/2010 Review FavoritesWebsites that let your guests review their experience with you Yelp#13 Judy’s Book #14 Google Local #15
7/01/2010 Yahoo! Travel.yahoo.com #16 Local.yahoo.com #17 Yahoo Biz Directory#18$299 year
7/01/2010 Local FavoritesMore Sites for Local Listings Bing Local #19 Universal Business Listing #20$30 per year
7/01/2010 Learn to Fish! SEMRush #23 See who your “organic competitors” are and try to get listed with them. Yahoo Site Explorer #24 “Explore” a competitor and find a good listing from their “inlinks” SEOMoz Juicy Link Finder #25 Enter your top keyword phrase and find some “juicy” links.
Address: Blizzard Internet Marketing, Inc50629 Highway 6 & 24 Glenwood Springs, CO 81601