Nokia: Fall of the colossus.


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Nokia, from the eyes of the youth.

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Nokia: Fall of the colossus.

  1. 1. :FALL OF THE COLOSSUS.<br />Trendstracker Asia<br />
  2. 2. Trendstracker Asia<br />NOKIA used to be THE LEADING BRAND in mobile telecommunication. Overshadowing giants such as MOTOROLA, SIEMENS, and ALCATEL, EVERYONEwanted to own a NOKIA.<br />
  3. 3. Trendstracker Asia<br />NOKIA used to be a HEAVYWEIGHT CHAMPION.<br />They helped shape the industry into everything that it is TODAY<br />
  4. 4. Where are they now?<br />Trendstracker Asia<br />
  5. 5. LOST, in a world of GIANTS.<br />Trendstracker Asia<br />
  6. 6. Nokia’s name is lost amidst other GIANTS such as:<br />Trendstracker Asia<br />
  7. 7. What’s wrong? Why is this happening?<br />Trendstracker Asia<br />BBM was discovered and utilized by youths.It delievered something that allowed youths to connect, hence youths allowed it to explode onto the scene.<br />Apple brought about a revolution in the way that phones were used. They provided apps that allowed youths to connect with each other, on so many different levels. Youths rewarded their ingenuity with status-recognition, and trended it.<br />
  8. 8. On behalf of all youths world-wide..<br />Trendstracker Asia<br />..What has NOKIAbrought to the table?<br />
  9. 9. Trendstracker Asia<br />Absolutely nothing.<br />
  10. 10. Nokia is no longer a force that youths dream about owning when they go to sleep at night.<br />Trendstracker Asia<br />
  11. 11. But chill, not all is lost. Nokia is not a COMPLETE minnow in this game of GIANTS.<br />Trendstracker Asia<br />
  12. 12. NOKIA still has its secret weapon..<br />Trendstracker Asia<br />
  13. 13. Us. The YOUTH representing NOKIA OLD TIMERS.<br />Trendstracker Asia<br />
  14. 14. Get back to the GRASSROOTS LEVEL.<br />Trendstracker Asia<br />Those of us that are loyal to you, love your products, and give a DAMN ABOUT WHAT HAPPENS TO YOU.<br />
  15. 15. Trendstracker Asia<br />Syamimi, 20. Kuantan/MAS.<br />“.. Nokia is better than any other brands! I love Nokia! Hehee. My first and second phones were Nokia, and it lasted for about 2-3 years. And I don't really like to buy any other brandsmacamIphone, Blackberry semuatu.Lecehnakjage, sensitif.. he hehehh”.<br />Azzafiera, 20. Cheras/MAS<br />“.. The thing about hi-tech phones is, they’re very sensitive, and hard to take care of. At the end of the day, I think NOKIA will remain as one of the heavyweights, cos’ it’s like one of THE general brands. Like Maggie. Hahaha”.<br />
  16. 16. Trendstracker Asia<br />We’re here. We’re ready to listen. We care. Engage us.<br />
  17. 17. The ball’s in YOUR court.<br />Trendstracker Asia<br />