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Motel 6
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Motel 6

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Published in: Business, Travel

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Transcript

  • 1. Everyone’s Favorite Motel Chain!!! By: Avery Trendel & Sydney Marshall
  • 2. Costs • Startup- $2.9M-3.3M • Royalty Fee- 4% • Franchise Fee-$25K
  • 3. Franchise • 225 Motel 6 franchises in the U.S. • 7 in Canada • Headquarters are in Carrolton, TX
  • 4. Competition • Although nobody comes close to Motel 6, here are the other “Competitors” • Super 8 • Days Inn • Best Western
  • 5. Employees • We’re going to need about 29 employees per franchise. • They need no education because this job is not tough • They should get about a week of training.
  • 6. Advertising • Motel 6 advertises by showing off it’s brilliant new luxury suites at a cost of just $25 a night.
  • 7. Rankings and Awards • #80 Franchise 500 Rank (2009) • #67 Top Global Franchise (2009) • #1 Most Amazing Hotel (1962-Present)
  • 8. Services • Cheap and great lodging for when your on the move • Soda machines in the hallway • An ice machine
  • 9. Demographics • People of all kinds stay at Motel 6. • African-Americans, Hispanics, and White People all stay at this fine resort • We will have all types of customers here.

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