Promote Travel, Tourism and Hospitality on Twitter: How to get more Followers

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Twitter has become one of the top social media sites, with more than 190 million users. Reaching customers on twitter is important, but you need the right strategy! Travel Spike has a history of helping travel, tourism and hospitality companies and destinations increase their twitter following. Work with Travel Spike's social media experts to grow your following and audience on Twitter. Our social media secrets and Twitter tips will help you get more followers on Twitter.

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Promote Travel, Tourism and Hospitality on Twitter: How to get more Followers

  1. 1. Promoting Travel, Tourism and Hospitality Brand On Twitter<br />By Travel Spike <br />
  2. 2. Twitter Users:<br />6x more likely to publish articles<br />5x more likely to post blogs<br />7x more likely to post comments <br />3x more likely to post product reviews<br />SO YOU WANT TWITTER USERS FOLLOWING YOU = <br />MORE POSITIVE FEEDBACK + GREATER PRESENCE ONLINE<br />
  3. 3. The Problem for Travel Companies and Destinations….<br />In an age when Twitter is such an important asset to your travel or tourism company or destination, becoming active on Twitter is an important challenge. With more than 190 million twitter users, it's easy to get lost in the Twittersphere. For a team of one or two, it is tough to maximize your travel or tourism brand's reach.<br />
  4. 4. Twittering: If You Need Help<br />Your travel company or destination needs a social media marketing company with a history of helping travel, tourism and hospitality companies and destinations increase their twitter following. <br />TIP: IF YOUR SOCIAL MEDIA COMPANY HASN’T WORKED IN THE TRAVEL VERTICAL, BE SKEPTICAL! FIND A COMPANY THAT KNOWS THE INDUSTRY! IT’S A HUGE HELP!<br />
  5. 5. Tips For Travel Companies On Twitter:<br />DO:<br />Follow the specialized hashtags (#)<br />Find the Right People to Follow and to Get Following YOU<br />LAST BUT NOT LEAST: INCREASE YOUR CONTENT!<br />DON’T:<br />Follow Everyone<br />Get a company to help you that has never worked with travel / tourism companies<br />Use a “one-size fits all” attitude to Twitter<br />
  6. 6. Travel Spike Social media<br />Our experienced team can help build your presence across Twitter along with the other Social Media sites. Travel Spike social media experts are ready to help travel, tourism and hospitality companies and destinations create, design, build, maintain and manage your Twitter page.<br />
  7. 7. CASE STUDIES<br />journeyPod <br />(www.journeyPod.com) <br />Twitter Handle: @journeyPod<br />Before journeyPod hired Travel Spike to do their social media marketing, they had no Twitter Page at all.<br />After working with Travel Spike, journeyPod had more than 24,000 FOLLOWERS!<br />Travel Spike got them ranked the #7 Best Luxury Brand on Twitter<br />
  8. 8. Case Study: St. Augustine, Florida<br />St. Augustine (Florida) Visitors & Convention Bureau <br />Before working with Travel Spike, St. Augustine didn’t have a Facebook page. Yes, that’s right, Zero Fans, Zero Likes. <br />We took them from zero to 20,000 Fans/Likes. <br />And we focused on quality potential travelers in the Florida region since about 66% of their visitors come from Florida.<br />
  9. 9. St. Augustine Case Study Continued<br />During the same time period, Orlando, Florida only had 3,000 fans on Facebook. Orlando is a massive destination with 2 million people compared to St. Augustine having only 12,157 residents. Orlando has 171 times the people but St. Augustine has almost 7x the social media buzz, all thanks to the Travel Spike social media marketing program.<br />
  10. 10. At the end of the day…<br />Doesn’t your travel company or destination want to be a trending topic? Don't you want to be popular, have industry leaders ReTweeting your messages and referring potential clients to your page. Travel Spike can create customizable strategies that can result in an increase in followers on Twitter.<br />
  11. 11. What Can You Expect?<br />Our seasoned team can help companies and destinations from scratch or can boost your current page's followers drastically. <br />More positive buzz about your company<br />Larger Twitter Presence <br />More Customers Interested in Your Company or Destination<br />AND MORE!<br />
  12. 12. Contact Darren at darren@travelspike.com and mention “Twitter SlideShare” for Free Consultation on How Travel Spike can help boost your Twitter/Social Media Presence <br />Travel Spike, Oct. 2010<br />

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