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28th recap

28th recap






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    28th recap 28th recap Presentation Transcript

    • A Quick Recap…...
    • Aims of the Project
      • A design and development brief for the site.
      • Community design aspirations embedded in the eventual solutions for the area
      • Community engagement with the design principles of better place making
      • Raised awareness of the significance of the regeneration and quality of the town centre environment as a whole and how this will benefit local residential neighbourhoods.
    • Workshop 1 – 28th Nov
      • Site visit and SWOT analysis – what do we have, value, or want to change?
      • Workshop – Problems and Propositions
      • Examples from elsewhere – retail and other development in town centres.
    • Strengths:
      • TBC are a key landowner.
      • The site is in an excellent central location with good access.
      • The site is large and could provide a broad range of redevelopment opportunities.
      • The variety of parking available in the town centre.
      • Alleyways are a special feature of the Tewkesbury urban morphology.
    • Weaknesses:
      • Quality of place is very poor. Though busy at times it feels like a dead space.
      • The townscape quality of the backs of existing development that fronts the site is very poor.
      • Poor legibility overall. Natural way finding difficult, poor and inaccurate signage, poor highways design.
      • Some alleyways frightening due to being isolated, un-overlooked, not linear.
      • Efficiency and quality of parking provision is poor.
    • Opportunities:
      • Better quality and more diverse parking facilities.
      • Better location for the Market – Back of Avon and the High Street being mentioned as possibilities.
      • Improved quality of streets and public / civic spaces.
      • Screening poor “back of development” with good quality redevelopment.
      • Repair and enhance the historic street pattern and movement network.
      • Reassess the Town’s needs in the context of the current and future economic situations.
      • Explore how the Towns’ medieval attractions could be better utilised / expanded and promoted.
    • Threats:
      • Not getting the right balance between parking / development / public space within the Town Centre.
      • Not getting the right mix of development. Possible that too many large retail units could threaten shops on the High Street.
      • Not getting the right balance between cars/pedestrians/cyclists etc, in the design of the streets / public spaces.
      • The current and future economic climate..
    • Key Learning Points:
      • Realistic and robust economics must be at the core of redevelopment proposals.
      • The site must be developed as a mixed use scheme that supports and enhances the existing Town Centre offer – not competes with it.
      • The east/west movement routes need drastic improvement.
      • Striking the right balance in the town wide parking strategy is hugely important.
      • Tewkesbury should not try and compete with Cheltenham or Gloucester, but should promote and enhance its own special identity and offer.