Mapping presentation Fredrik Sandberg
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Mapping presentation Fredrik Sandberg

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Mapping presentation Fredrik Sandberg Mapping presentation Fredrik Sandberg Presentation Transcript

  • Fredrik Sandberg PhD student Linnaeus University School of DesignFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • • Short introduction to mapping• Some inspirational maps• Participatory mapping - tools and guidelinesFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • Some thoughts that you can use in your mapping activities• • • • Fredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • • Be creative- Feel free to mix different styles, media and materials• • • Fredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • • Be creative- Feel free to mix different styles, media and materials• Involve people- Don’t be afraid to invite people, customers, clients, designers and otherstakeholders in the mapping process• • Fredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • • Be creative- Feel free to mix different styles, media and materials• Involve people- Don’t be afraid to invite people, customers, clients, designers and otherstakeholders in the mapping process• The space between things- The things that you don’t put on the map are important- And the distance between things on the map are also important• Fredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • • Be creative- Feel free to mix different styles, media and materials• Involve people- Don’t be afraid to invite people, customers, clients, designers and otherstakeholders in the mapping process• The space between things- The things that you don’t put on the map are important- And the distance between things on the map are also important• Remember that mapping is an ongoing process- Reuse the maps during the entire projectFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • Map Mapping Object/Artefact Process Start Middle End They can be used differently during the design processFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • Thoughts about mappingIt is the conceptual glue, linking the tangible world of buildings, cities andlandscapes with the intangible world of social networks and electronic com-munications. Janet Abrams and Peter HallMapping is a collective enabling enterprise, a creative act that describes andconstruct the space we live in, a project that reveals and realizes hidden po-tential.James CornerMapping is a core aspect of what designers do.Janet Abrams and Peter HallFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • Mapping in Service Design • Stakeholder Maps • Costumer Journey Maps • Expectation Maps • Customer Lifecycle Maps • Context mapping • Service ecologyFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • Persona/ Service Provider Touch Point Persona/ CustomerFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • InspirationFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • Very often these mapping activities in Service Designare graphically inspired by information and computersystemsFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • Fredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • But what happens if we go back to the beginning ofCartography?Fredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • Mapping invisible digital information flowsFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • Combination of different mapping stylesFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • GIGA MAPPINGFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • Hand made thinking mapsFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • Cognitive mapsFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • Participatory mappingFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • This is how I have worked with participatory mappingTravel kit with different mapping toolsFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • Participatory mapping is a group activityFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • Fredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • Film from mapping activityFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • Components in the tool kit - Field and frame - Activity cards - Actor cards - Problem cards - Strength cards - Dream cards - Ideas cards - Communication cards All components are moveableFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • How to use the toolkit - Create a field - It can be a blank field - It can be an existing map - It can be a hand drawingFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • - Create a frame Before During AfterFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • Actor Activity: Activity: Activity: Activity: PROBLEMS STRENGTHS Actor Activity: PROBLEMS Activity: PROBLEMS STRENGTHS Actor Activity: Activity: Idea Idea Before During AfterFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  • Thank youFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013