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Fredrik Sandberg                           PhD student                        Linnaeus University                         ...
•	Short introduction to mapping•	Some inspirational maps•	Participatory mapping - tools and guidelinesFredrik Sandberg 201...
Some thoughts that you can use in your mapping activities•	•	•	•	Fredrik Sandberg 2013                                    ...
•	 Be creative- Feel free to mix different styles, media and materials•	•	•	Fredrik Sandberg 2013                         ...
•	 Be creative- Feel free to mix different styles, media and materials•	 Involve people- Don’t be afraid to invite people,...
•	 Be creative- Feel free to mix different styles, media and materials•	 Involve people- Don’t be afraid to invite people,...
•	 Be creative- Feel free to mix different styles, media and materials•	 Involve people- Don’t be afraid to invite people,...
Map                              Mapping                        Object/Artefact                          Process     Start...
Thoughts about mappingIt is the conceptual glue, linking the tangible world of buildings, cities andlandscapes with the in...
Mapping in Service Design                        •	Stakeholder Maps                        •	Costumer Journey Maps        ...
Persona/ Service Provider                                   Touch Point         Persona/ CustomerFredrik Sandberg 2013    ...
InspirationFredrik Sandberg 2013                 Global Service Jam 1 -3 mars 2013
Very often these mapping activities in Service Designare graphically inspired by information and computersystemsFredrik Sa...
Fredrik Sandberg 2013   Global Service Jam 1 -3 mars 2013
But what happens if we go back to the beginning ofCartography?Fredrik Sandberg 2013                   Global Service Jam 1...
Mapping invisible digital information flowsFredrik Sandberg 2013                     Global Service Jam 1 -3 mars 2013
Combination of different mapping stylesFredrik Sandberg 2013                     Global Service Jam 1 -3 mars 2013
GIGA MAPPINGFredrik Sandberg 2013   Global Service Jam 1 -3 mars 2013
Hand made thinking mapsFredrik Sandberg 2013     Global Service Jam 1 -3 mars 2013
Cognitive mapsFredrik Sandberg 2013   Global Service Jam 1 -3 mars 2013
Participatory mappingFredrik Sandberg 2013   Global Service Jam 1 -3 mars 2013
This is how I have worked with participatory mappingTravel kit with different mapping toolsFredrik Sandberg 2013          ...
Participatory mapping is a group activityFredrik Sandberg 2013                       Global Service Jam 1 -3 mars 2013
Fredrik Sandberg 2013   Global Service Jam 1 -3 mars 2013
Film from mapping activityFredrik Sandberg 2013                                Global Service Jam 1 -3 mars 2013
Components in the tool kit                        - Field and frame                        - Activity cards               ...
How to use the toolkit      - Create a field           - It can be a blank field           - It can be an existing map    ...
- Create a frame              Before     During   AfterFredrik Sandberg 2013             Global Service Jam 1 -3 mars 2013
Actor                                Activity:      Activity:                      Activity:                      Activity...
Thank youFredrik Sandberg 2013               Global Service Jam 1 -3 mars 2013
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Mapping presentation Fredrik Sandberg

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Transcript of "Mapping presentation Fredrik Sandberg"

  1. 1. Fredrik Sandberg PhD student Linnaeus University School of DesignFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  2. 2. • Short introduction to mapping• Some inspirational maps• Participatory mapping - tools and guidelinesFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  3. 3. Some thoughts that you can use in your mapping activities• • • • Fredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  4. 4. • Be creative- Feel free to mix different styles, media and materials• • • Fredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  5. 5. • Be creative- Feel free to mix different styles, media and materials• Involve people- Don’t be afraid to invite people, customers, clients, designers and otherstakeholders in the mapping process• • Fredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  6. 6. • Be creative- Feel free to mix different styles, media and materials• Involve people- Don’t be afraid to invite people, customers, clients, designers and otherstakeholders in the mapping process• The space between things- The things that you don’t put on the map are important- And the distance between things on the map are also important• Fredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  7. 7. • Be creative- Feel free to mix different styles, media and materials• Involve people- Don’t be afraid to invite people, customers, clients, designers and otherstakeholders in the mapping process• The space between things- The things that you don’t put on the map are important- And the distance between things on the map are also important• Remember that mapping is an ongoing process- Reuse the maps during the entire projectFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  8. 8. Map Mapping Object/Artefact Process Start Middle End They can be used differently during the design processFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  9. 9. Thoughts about mappingIt is the conceptual glue, linking the tangible world of buildings, cities andlandscapes with the intangible world of social networks and electronic com-munications. Janet Abrams and Peter HallMapping is a collective enabling enterprise, a creative act that describes andconstruct the space we live in, a project that reveals and realizes hidden po-tential.James CornerMapping is a core aspect of what designers do.Janet Abrams and Peter HallFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  10. 10. Mapping in Service Design • Stakeholder Maps • Costumer Journey Maps • Expectation Maps • Customer Lifecycle Maps • Context mapping • Service ecologyFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  11. 11. Persona/ Service Provider Touch Point Persona/ CustomerFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  12. 12. InspirationFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  13. 13. Very often these mapping activities in Service Designare graphically inspired by information and computersystemsFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  14. 14. Fredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  15. 15. But what happens if we go back to the beginning ofCartography?Fredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  16. 16. Mapping invisible digital information flowsFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  17. 17. Combination of different mapping stylesFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  18. 18. GIGA MAPPINGFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  19. 19. Hand made thinking mapsFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  20. 20. Cognitive mapsFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  21. 21. Participatory mappingFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  22. 22. This is how I have worked with participatory mappingTravel kit with different mapping toolsFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  23. 23. Participatory mapping is a group activityFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  24. 24. Fredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  25. 25. Film from mapping activityFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  26. 26. Components in the tool kit - Field and frame - Activity cards - Actor cards - Problem cards - Strength cards - Dream cards - Ideas cards - Communication cards All components are moveableFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  27. 27. How to use the toolkit - Create a field - It can be a blank field - It can be an existing map - It can be a hand drawingFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  28. 28. - Create a frame Before During AfterFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  29. 29. Actor Activity: Activity: Activity: Activity: PROBLEMS STRENGTHS Actor Activity: PROBLEMS Activity: PROBLEMS STRENGTHS Actor Activity: Activity: Idea Idea Before During AfterFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
  30. 30. Thank youFredrik Sandberg 2013 Global Service Jam 1 -3 mars 2013
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