Secrets to podcast success
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Secrets to podcast success

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Secrets to podcast success Secrets to podcast success Presentation Transcript

  • Secrets topodcast successApril 2013Donna Papacosta
  • 1. It’s NOT about themicrophone.SECRETS TO PODCAST SUCCESS
  • 2. Good sound matters.SECRETS TO PODCAST SUCCESS
  • 3. Editing improves quality.SECRETS TO PODCAST SUCCESS
  • 4. Search engines hate audio.So write show notes!SECRETS TO PODCAST SUCCESS
  • 5. Have opinions; don’tbore listeners.SECRETS TO PODCAST SUCCESS
  • 6. Don’t scrimp on file hosting.SECRETS TO PODCAST SUCCESS
  • 7. Podcasting takes longer thanyou think. Allow one hour toedit 15 minutes.SECRETS TO PODCAST SUCCESS
  • 8. Choose a meaningful nameand cover art.SECRETS TO PODCAST SUCCESS
  • 9. Podcast stats are upbut still need to educatepeople about podcasting.SECRETS TO PODCAST SUCCESS
  • 10. Building your audience isnot a sprint.SECRETS TO PODCAST SUCCESS
  • Need podcasting help?Donna Papacosta Sign up fordonna@trafcom.com newsletter of tips905.844.7645 and tricks at trafcom.com @donnapapacosta