Social media marketing and why

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Social media marketing and why

  1. 1. Social Media Marketing and Why.<br />By Tracy Battle<br />
  2. 2. Why Social Media Marketing<br />One on one relationship with the guest<br />Improve customer service<br />Key element impacting organic search and ranking for a hotel<br />Benefits in terms of online placement and revenue<br />
  3. 3. What to do with Social Media Marketing<br />Become apart of a group that share common interests with the hotel by using Social Media Channels.<br />
  4. 4. Types of Social Media Channels<br />Facebook<br />Twitter<br />Myspace<br />TripAdvisor<br />Flickr<br />YouTube<br />Blog post<br />
  5. 5. What to put on these channels<br />Events in your market<br />Green Initiatives<br />Current Trends<br />Attractions<br />Package Discounts<br />Updated Photos <br />
  6. 6. Setting up a Social Media Channel<br />It’s Easy <br />Do it yourself<br />Tag channels with key words<br />Link channels back to website and vice versa<br />Interlink the channels<br />
  7. 7. Hotels Benefiting form Social Media Marketing<br />Increased customer service<br />Increased ROI<br />Increased online placement<br />Increase Revenue<br />

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