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Intersections of Information Architecture and Content Strategy

by Usability consultant at Key Pointe Usability Consulting, Inc. on Oct 16, 2013

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We’ve all wondered how information architecture, content strategy, and user experience intersect. Where do information architecture and content strategy overlap? Where do they differ? Information ...

We’ve all wondered how information architecture, content strategy, and user experience intersect. Where do information architecture and content strategy overlap? Where do they differ? Information architecture is grounded in user experience, but how do we ground content strategy in user experience? As an information architect, Theresa has worked with content strategists on content-heavy user experience projects. Having taken the time to figure it out and implemented the approach on projects, Theresa will share the approach with you.

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Intersections of Information Architecture and Content Strategy Intersections of Information Architecture and Content Strategy Presentation Transcript