Online marketing conference 2013(eleanor a)

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Online Marketing Tools presentation by Eleanor Anderson, CBU at 3rd Cape Breton Online Marketing Conference, March 7, 2013 in Baddeck

Online Marketing Tools presentation by Eleanor Anderson, CBU at 3rd Cape Breton Online Marketing Conference, March 7, 2013 in Baddeck

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  • 1. Cape Breton Online Marketing Conference - March 7, 2013 Eleanor L. AndersonEleanor L. Anderson
  • 2. How  do  we  cut  through  the  clutter?  What  tools  do  we  choose?  How  do  we  connect  with  our  target?  What’s  “right”  for  online  marketing  in  2013  and  beyond?     Eleanor L. Anderson
  • 3. Mobile Analytics GamificationIn-Bound Marketing Design is KingLoyalty Marketing Big Brands
  • 4. 75% of World Has Access to Mobile PhonesFewer than 1 billion mobile subscriptions were active in 2000, while there are sixbillion subscriptions active today. Last year alone, mobile users downloaded morethan 30 billion apps.
  • 5. Online Marketing ToolsBlogsE-BookE-Mail MarketingSocial NetworkingTeleseminarsWebinarsWebsitesForums