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Wima NFC Touchatag Contactless Payment Accor Case Study
 

Wima NFC Touchatag Contactless Payment Accor Case Study

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This presentation was given at Wima NFC conference 2009 and gives an overview on touchatag and its application for contactless payment. It zooms in on the Accor services case study

This presentation was given at Wima NFC conference 2009 and gives an overview on touchatag and its application for contactless payment. It zooms in on the Accor services case study

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Wima NFC Touchatag Contactless Payment Accor Case Study Wima NFC Touchatag Contactless Payment Accor Case Study Presentation Transcript

  • Touchatag™ Enabling contactless applications Case study: Accor Services Pilot Anthony Belpaire GM, touchatag™, an Alcatel-Lucent Venture [email_address] http://business.touchatag.com twitter: @touchatag
  • We all agree on this vision… NFC as Swiss knife % | touchatag ™ | March 2009
    • web
    • access
    • payment
    • loyalty
    • communication
    • couponing
    • advertising
    • transport
    • Where are the applications?
    • Where are the NFC phones?
    BUT
  • One contactless tag, many applications | touchatag ™ | March 2009
    • web
    • access
    • payment
    • loyalty
    • transport
    • communication
    • couponing
    • advertising
    PC access (partnership) Alcatel-Lucent Omnitouch MyTeamwork Touchatag email server Touchatag SMS server Alcatel-Lucent Advertising selection service Pre-paid Post-paid Facebook & Twitter through Touchatag Alcatel-Lucent rating engine %
    • catalogue of own and 3rd party applications
    • NFC stickers and handhelds
  • Touchatag Offering: solving the pain points | touchatag ™ | March 2009 Loyalty Couponing MyTeamwork Interactive advertising Payment SMS Time-registration Voicecall 8610 ICC Vouchers API Applications Catalogue Tags Readers
    • eValue solution
    • Your solution
    Touchatag™ Application Correlation Server 5931 ADSS
  • Telecom operators & contactless payment | touchatag ™ | March 2009 NOW SOON
    • SMS payments
    • NFC card payments, vouchers and fidelity
    • NFC phone payments, vouchers and fidelity
  • Case study Accor Services: contactless payment + many more
    • Accor-Service: Leading provider of employee incentives
        • Lunch meal vouchers – Gift voucher – Eco vouchers
        • # 30 Million beneficiaries (employees) under portfolio in 40 countries
        • # 1 Mio affiliates (PoS) under portfolio in 40 countries
      • Switch from paper to e-vouchers via contactless tag with payment application
        • Time-savings and cost-saving for customer (employer)
        • Growth opportunity by new value added services
  • Accor Services contactless payment pilot extended
    • Pilot in Antwerp and Namur, Belgium
      • Since June 2008
      • 250 users
      • NFC stickers
      • 5 retail outlets
      • Accor Services Electronic Meal Vouchers
      • Possibility to top-up SVA account
    | touchatag ™ | March 2009 Extended with
  • Accor-Service Case Study future | touchatag ™ | March 2009 NFC
    • Paper vouchers
    E-vouchers
    • +
    %
  • Enabling the long tail of contactless applications | touchatag ™ | March 2009 Contactless payment Loyalty services RFID enabled communication Time registration Rental services Collection management Smart objects
    • before
    • with touchatag
    • RFID applications & services
    • BUT
    • Expensive
    • Closed
    • Vertical
    • Specialized
    • Complex
    For businesses & operators: One card – multiple applications For web developers: Creating contactless apps (API) For consumers: DIY Internet of Things