“ Word of iPod” video Paolo Tosolini – http://twitter.com/tosolini

Summary of the experiment Create a short video for YouTube distribution featuring various iPods I had collected over time Add some fun to the story and present it in a new curious way Let somebody else announce the video via Twitter Track results

Create a short video for YouTube distribution featuring various iPods I had collected over time

Add some fun to the story and present it in a new curious way

Let somebody else announce the video via Twitter

Track results

Word of iPod: A Tale of Love http://www.youtube.com/watch?v=X6Xb15f8hl0

Conclusions Become a Twitter user Use Twitter as an additional marketing channel Twitter is about immediacy vs. depth Special thanks to @ChrisBrogan and @Pistachio for helping spread the word on this video. Paolo Tosolini http://twitter.com/tosolini [email_address]

Become a Twitter user

Use Twitter as an additional marketing channel

Twitter is about immediacy vs. depth

Special thanks to @ChrisBrogan and @Pistachio for helping spread the word on this video.

Paolo Tosolini

http://twitter.com/tosolini

[email_address]