• Like
Short Form Video: Presentation to the Newsroom
Upcoming SlideShare
Loading in...5

Thanks for flagging this SlideShare!

Oops! An error has occurred.

Short Form Video: Presentation to the Newsroom


Presentation to the newsroom on the basics of Vine and Instagram, 4/9/2014.

Presentation to the newsroom on the basics of Vine and Instagram, 4/9/2014.

Published in Social Media , Technology , Business
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
No Downloads


Total Views
On SlideShare
From Embeds
Number of Embeds



Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

    No notes for slide


  • 1. Short Form Video Vine and Instagram
  • 2. What is Vine? • 6 second videos • Owned by Twitter • Loops, with or without sound • Touch the screen to record
  • 3. Uses of Vine • Stop motion - the potential of 180 frames https://vine.co/v/MKdw7lj1i5d • Before and afters https://vine.co/v/MKP2eeDgj21 • Time lapse https://vine.co/v/MuOvD1UH3vp • A “knowledge nugget.” https://vine.co/v/bpUFdB9h31Y
  • 4. Tips • Prepare for the loop: think about the big picture • You’re telling a 6 second story – define your plot and your characters. • Put your content in the text, make the video a fun visual
  • 5. People to Follow on Vine • Pinot: Great stop motion. https://vine.co/v/MaVDa7zWLbO • Zach King: Good at Before & Afters. https://vine.co/v/MeX0ztv3W30
  • 6. Ways Journalists Can Use Vine • Breaking news https://vine.co/v/bFdt5uwg6JZ https://vine.co/v/hZh0LhagtvV • Behind the scenes https://vine.co/v/hz7jEAXpKQr • Show our newsroom https://vine.co/v/b1iiAPD0h2A https://vine.co/v/b5Qt2mtKWgx • Peek into our feature reportinghttps://vine.co/v/bTgFpql9J2Y • Quick reactions https://vine.co/v/hvXvgPQiqmV
  • 7. Our Newsroom on Vine • April in the director’s chair: https://vine.co/v/bYpbYP7bzYj • Teasing stories: https://vine.co/v/MejxtKP0d0J
  • 8. What is Instagram Video? • 15 second videos • Owned by Facebook • Editable • 150m active users (1.2 billion likes per day) • User accounts can be private
  • 9. Uses of Instagram Video • Professional videos • Stop motion – potential of 450 frames • Time lapse • A “knowledge nugget.” Person saying the fact, visualize data
  • 10. Ways Journalists Can Use Instagram Video • Instafax – short snippets of news http://instagram.com/p/jwQYOpOj67 • Linear storytelling (the super short story) http://instagram.com/p/mOCnFOs99c/ • Time lapse and stop motion http://instagram.com/p/lU7ZFvyA6K/ • Give a “knowledge” nugget
  • 11. Our Newsroom on Instagram video • Repackaging our stories http://instagram.com/p/kZ6NLeP3tu/ • Quick takeaways http://instagram.com/p/lDfr9mv3he/ • Data viz: http://instagram.com/p/ldKkB8v3h0/ • Daily promos: http://instagram.com/p/lzyU9zv3ov/
  • 12. This Week’s Challenge https://vine.co/v/MerTxidLKnI