Mobile Marketing

756 views

Published on

http://www.toputop.com : Toputop.com is a leading internet marketing company in India offering professional SEO services , search engine optimization services , Social Media Marketing Services.

Published in: Technology
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
756
On SlideShare
0
From Embeds
0
Number of Embeds
4
Actions
Shares
0
Downloads
0
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Mobile Marketing

  1. 1. Mobile Marketing www.toputop.com
  2. 2. Mobile Marketing www.toputop.com It is a kind of marketing, but using Mobile Phones. It is one of the smartest ways of marketing. Targeting right audience is the key in Mobile Marketing. Day by day Smartphone are increasing this mobile marking is also increasing with a significant growth. As the mobile marketing is growing day by day iPhone usage is also increasing with tons of apps. Services like iPhone App Marketing is also increasing around the web.
  3. 3. www.toputop.com <ul><li>Short Message Service (SMS) </li></ul><ul><li>Multimedia Messaging Service (MMS) </li></ul><ul><li>Bluetooth </li></ul><ul><li>WAP (Download Games ,Ring tones, Applications) </li></ul><ul><li>Audio Ads </li></ul>Mobile Messages and their types:
  4. 4. www.toputop.com Short Message Service (SMS) It is called as text messaging. Sending short messages up to 144 characters. Multimedia Messaging Service (MMS) Sending messages which include multimedia images, audio, video, rich text. With the increase of Smartphone like iPhone, android these MMS messages are having great demand in future. Mobile Messages and their types:
  5. 5. www.toputop.com In future this growth will extend to video chat with the advanced technologies like 3G. It is a Rich Media with lot of potential market In the below ways we can use mobile platform to promote a product or service • Text Messaging (SMS) • Multimedia Messaging Service (MMS) • Banner ad on mobile browsers Mobile Messages and their types:
  6. 6. www.toputop.com <ul><li>Instant Delivery and Instant Response: It is an instant delivery sometimes customer will respond in minutes of time. </li></ul><ul><li>Instant rewards: We can provide rewards instantly we can grab the customer attention in no time. </li></ul><ul><li>Latest information sharing: Information sharing is very ease and sometimes it will be viral too. </li></ul><ul><li>We can target right audience at right time </li></ul><ul><li>Special Offers can be announced </li></ul>Advantages of using Mobile Marketing
  7. 7. www.toputop.com Build the Database: First we need to build the database of the targeted customers. Keep it simple: Our promotion, our message should be very simple and direct to the customer. Personalize: Personalize the message according to the target user. How we can implement Mobile Marketing:
  8. 8. www.toputop.com Be relevant: Always send some relevant message to the customer. Maintain time: Maintain right time to reach the customer rather than in odd timings. Make it viral Message: Send some viral messages rather than ordinary one. How we can implement Mobile Marketing:
  9. 9. www.toputop.com <ul><li>Mobile TV </li></ul><ul><li>Location Based Services </li></ul><ul><li>Mobile Video Streaming </li></ul><ul><li>Mobile payments </li></ul>Future Advancements in Mobile Technology and marketing:
  10. 10. www.toputop.com <ul><li>Targeting Right Audience </li></ul><ul><li>Creating a content and Concept for delivery </li></ul><ul><li>Creating a Campaign by doing research on market </li></ul><ul><li>Designing an Application and Building it </li></ul><ul><li>Reporting </li></ul>Mobile Marketing Process:
  11. 11. www.toputop.com <ul><li>We can Acquire Customer </li></ul><ul><li>We can engage with Customer </li></ul><ul><li>We can inform to the Customer </li></ul><ul><li>We can connect with Customer </li></ul><ul><li>We can Serve Customer </li></ul><ul><li>We can Retain Customer </li></ul>Finally by using a perfect mobile strategy
  12. 12. Mobile Marketing www.toputop.com

×