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e-Commerce Internet Marketing Strategy

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Toputop.com is a Internet Marketing Company,Search …

Toputop.com is a Internet Marketing Company,Search
Engine Optimization Company India, a Professional SEO Services Firm
that offers outstanding services like, Web development and Design,
SEO, Link building for your website.
http://www.toputop.com

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  • 1. E-Commerce Internet Marketing Strategy www.toputop.com
  • 2. E-Commerce Internet Marketing Strategy :
    • E-Commerce :
    • Exchange of goods, products, or services via an electronic medium over the internet.
    www.toputop.com Buying Selling
  • 3. E-Commerce Domains :
    • Business-to-Business (B2B)
    • Collaborative Commerce (c-commerce)
    • Business-to-Consumers (B2C)
    • Consumers-to-Businesses (C2B)
    • Consumer-to-Consumer (C2C)
    • Intra-Business (intra-organizational) Commerce
    • Government-to-Citizens (G2C)
    • Mobile Commerce (m-commerce)
    www.toputop.com
  • 4. Internet Marketing :
    • Strategies and techniques applied on the Internet and related digital technologies to achieve marketing objectives.
    • E-marketing is complete efforts to implement, promote, and sell products and other services over the Internet.
    www.toputop.com Traffic Increase
  • 5. 4P’s of E-Commerce Internet Marketing :
    • PRODUCT  PLACE  PROMOTIONS  PRICE
    • Different types of E-Commerce Online Advertisements:
    • Display and Media ads (Banners, Flash Ads, Flash Games, Online Videos)
    • Search Engine Marketing (PPC Campaigns)
    • Sponsorships Ads
    • Referrals (Affiliate Relationship Marketing)
    • E-mail marketing
    • Online Catalogs
    • Online Chat
    • Viral Marketing
    • Blog Advertising
    www.toputop.com 4P’s
  • 6. Main sources to improve E-Commerce Internet marketing:
    • E-Mail Campaigns
    • Local Guerilla Marketing
    • Search Engine Optimization
    • Affiliate Marketing
    • Website Design & Development
    • Brand Initiatives
    • Paid Placement (PPC)
    • Public Relations
    • Social Media Marketing
    www.toputop.com
  • 7. 4P’s of E-Commerce Internet Marketing :
    • Key Areas to consider in E-Commerce Internet Marketing :
    • Designing Attractive Web Site with product focus
    • Corporate Web site
    • Online Privacy and Security
    • Customer Database
    • Data warehouse
    • Direct-mail Marketing
    www.toputop.com
  • 8. E-Commerce Internet Marketing Strategy www.toputop.com

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