Blog Marketing & SEO Tips presentation by Lee Odden, CEO of TopRank Online Marketing during TECHmunch Austin. This presentation covers SEO and social media optimization tips ranging from search & ...
Blog Marketing & SEO Tips presentation by Lee Odden, CEO of TopRank Online Marketing during TECHmunch Austin. This presentation covers SEO and social media optimization tips ranging from search & social keyword research to blog post optimization to link building. Also includes a mix of SEO and social media marketing tools.
I am Chandni Kumari Business Development Executive.
I was on you website and observed that you are an online service provider. I was just wondering if you would be interested in outsourcing your campaigns to us. We would be happy to execute the same for you on a white label basis.
Why choose us?
The answer is simple! We provide affordable and very UNIQUE link building service. You can hire a link builder working full time, 22 days a month for you and that too at USD 450.00 a month. It's not the same as what most SEO companies do:
Benefits of Hiring a Link Builder
It’s affordable with price as low as USD 495.00 a month. Link Builder would work 22 days a month No Set-up Cost No Infrastructure Cost Link Building helps your site indexing in Search Engines (Like Google, Yahoo & MSN, bing). Get theme based one way links along with directory submissions and social book marking No Need to Pay for Every Link Its make related traffic for your site to get relevant audience.
Top 20 Benefits of Our Service:
1. Working for more than 5 SEO companies in UK and USA 2. Links with relevant 'Keywords' in the Anchor Text 3. Links from industry-relevant pages. 4. Links from industry specific article pages 5. Link to your site should not be through a 'redirect' script 6. No JavaScript links 7. No links from 'framed' pages 8. No 'flash' embedded links 9. No paid or time-bound links 10. No links from Link Farms 11. No links from FFA (Free-For-All) link networks 12. No links from pornographic, casino, Viagra and other sites containing offensive content 13. Full data sheet of links created at the end of each month 14. Hired Link Builder would work Full Time, 22 Days a month.
Do let me know your views and I would be happy to provide further details.
Kind Regards,
Chandni Kumari
Email ID Seocompany4531@yahoo.in
Online Marketing1 year ago
Are you sure you want to
rojalie1the slide share is a very good site in this site you can make slider ================ SEO Manchester1 year ago
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Virtual Assistant Inc. at Virtual Assistant Inc.Nice presentation. Truly SEO is important to online or internet business and the 'recipe' you've presented will be of great help. Its straight to the point and easy to understand. Among the tools you have provided which do you think is the best to use?2 years ago
Are you sure you want to
fitnessgirlWhat we see is what we perceive. And we perceive the way that it is liked by our minds2 years ago
outline SEO for Blogs Social for Blogs Case Study 1 Case Study 2 Cooking up Results
Blog Content SEO
Social tips for Blogs
Make Panda Happy
Tasty Tools
Start with a Recipe
Blog SEO Recipe Prep: Audience – Who’s coming to dinner? Keywords – What do they like to eat? Content SEO – Which ingredients? Links & Social – How will we invite our guests and help them spread the word? Tools– Which cookware, dinnerware?
The Art of Cooking up SEO Definition of SEO: An approach to digital publishing that makes it easier for search engines to find, organize and favorably rankcontent & media.
The Art of Cooking up SEO What SEO IS: Great SEO is most often transparent and improves user experience.
SEO Simplified Keywords & Content Search Friendly Site Social Link Building
Blogging & SEO in Action Local store in NJ competes with national retailers.Blog cross links with site. +300 #1 rankings on fabric phrases “nfl fabric” “dress fabric” +75% site traffic organic search
Blog SEO Recipe Prep: Audience – Who’s coming to dinner? Keywords – What do they like to eat? ContentSEO – Which ingredients? Links & Social – How will we invite our guests and help them spread the word? Tools– Which cookware, dinnerware?
Audience Content & Keywords Who are you trying to reach? What are they searching for? Easy Recipes Healthy Salad Vegetarian Cake Recipes Cookies Bread Desert Recipes Recipes for Dinner Crock Pot Soup Chicken
Match Editorial Plan with Keywords Editorial Plan Keywords Blog Content Keywords Social Content
Keyword Glossary “Marketing” AND: Online Facebook LinkedIn Twitter Blog Social Media Content Plan Keywords > Content > Rank
Blog SEO Recipe Prep: Audience – Who’s coming to dinner? Keywords – What do they like to eat? Content SEO – Which ingredients? Links & Social – How will we invite our guests and help them spread the word? Tools– Which cookware, dinnerware?
Keyword Research Search Keywords Web Referrers Trends Social & Listening Competitors
Keyword Glossary Competitor Phrase SEO Our Target Keywords Scores Categories
Blog SEO Recipe Prep: Audience – Who’s coming to dinner? Keywords – What do they like to eat? ContentSEO – Which ingredients? Links & Social – How will we invite our guests and help them spread the word? Tools– Which cookware, dinnerware?
Blogs are Search Magnets 25,000+ Unique Keywords 46,000+ RSS Subscribers 1 million+ inbound links Attracts: Media & Links, Employees, Speaking & +New Business
Basic Blog SEO Tips Title Tag vs. On Page Title: Headspace2 Keyword in URL (slug) Keyword rich categories Keywords & synonyms in copy Anchor text links to older posts Minimize duplicate content Encourage inbound links
Blog SEO Where to use keywords:
Post titles
Categories
Body copy
Lists
Anchor text links
Tags
Image alt text
Recipe SEO
Title Tag
Breadcrumb
Title(s)
Categories &
Sub-categories
Image Alt Text
Links
Exact Match & Variances
Recipe SEO
Blog SEO Recipe Prep: Audience – Who’s coming to dinner? Keywords – What do they like to eat? Content SEO – Which ingredients? Links & Social – How will we invite our guests and help them spread the word? Tools– Which cookware, dinnerware?
Avoid the Angry Google Panda Dropped from Google: Low quality pages Duplicate content Ad to content ratio Bad pages will affect your good pages Flickr Photo credit: angrypandaband
Google Panda Happy – You Happy Make Panda Happy: High quality content Well structured, cited Well written Links to content Social sharing, citations & links Flickr Photo credit: grytlappar
Socialize Promote Grow Networks Personas
Traffic & community help research, develop & further grow social networks for content & SEO. Create & promote optimized content & assets. Content is noticed, shared & voted on. Grows awareness. Cycle of Social & SEO Increased links & social exposure grow search & referral traffic. Increased exposure attracts more subscribers, fans, friends, followers & links.
Blog Content SEO Logistics Identify & train blog contributors on SEO (Titles, body copy, linking out & internally) Create keyword & engagement guidelines (Best practices on-page & growing social networks) Make content promotion part of the publishing process Provide feedback: search & social (Web analytics, ranking, social media monitor)
Blog SEO Recipe Prep: Audience – Who’s coming to dinner? Keywords – What do they like to eat? Content SEO – Which ingredients? Links & Social – How will we invite our guests and help them spread the word? Tools– Which cookware, dinnerware?
Google Keyword Tool
Google Trends (news)
SEMRush
Alexa SEO
Scribe http://scribeseo.com/
Blekko SEO
Majestic SEO Compare Backlinks: allrecipes, foodnetwork, smartmomsthatthink, myrecipes
Social Mention http:// www.socialmention.com
PostRank http:// www.postrank.com
A Tasty Blog SEO Recipe ½ cup: Audience focused keywords 1: Well optimized blog CMS (Wordpress) 2 cups: Content & editorial schedule Stir: Linkable content with promotion Shake:Grow & engage social network Bake: Ongoing keyword & content refinement through web & social analytics
I am Chandni Kumari Business Development Executive.
I was on you website and observed that you are an online service provider. I was just wondering if you would be interested in outsourcing your campaigns to us. We would be happy to execute the same for you on a white label basis.
Why choose us?
The answer is simple! We provide affordable and very UNIQUE link building service. You can hire a link builder working full time, 22 days a month for you and that too at USD 450.00 a month. It's not the same as what most SEO companies do:
Benefits of Hiring a Link Builder
It’s affordable with price as low as USD 495.00 a month.
Link Builder would work 22 days a month
No Set-up Cost
No Infrastructure Cost
Link Building helps your site indexing in Search Engines (Like Google, Yahoo & MSN, bing).
Get theme based one way links along with directory submissions and social book marking
No Need to Pay for Every Link
Its make related traffic for your site to get relevant audience.
Top 20 Benefits of Our Service:
1. Working for more than 5 SEO companies in UK and USA
2. Links with relevant 'Keywords' in the Anchor Text
3. Links from industry-relevant pages.
4. Links from industry specific article pages
5. Link to your site should not be through a 'redirect' script
6. No JavaScript links
7. No links from 'framed' pages
8. No 'flash' embedded links
9. No paid or time-bound links
10. No links from Link Farms
11. No links from FFA (Free-For-All) link networks
12. No links from pornographic, casino, Viagra and other sites containing offensive content
13. Full data sheet of links created at the end of each month
14. Hired Link Builder would work Full Time, 22 Days a month.
Do let me know your views and I would be happy to provide further details.
Kind Regards,
Chandni Kumari
Email ID Seocompany4531@yahoo.in
Online Marketing 1 year ago