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Convergence: Social Media SEO Content Marketing SES Chicago 2011

by on Nov 21, 2011

  • 4,312 views

Amplify your online marketing reach & effectiveness with integrated Social Media, SEO & Content Marketing. Presentation by Lee Odden of TopRank Online Marketing at SES Chicago in 2011.

Amplify your online marketing reach & effectiveness with integrated Social Media, SEO & Content Marketing. Presentation by Lee Odden of TopRank Online Marketing at SES Chicago in 2011.

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http://www.toprankblog.com 399
http://feeds.feedburner.com 192
http://paper.li 45
http://us-w1.rockmelt.com 11
http://www.sociallyperforming.com 9
http://feed.seoces.com 7
http://www.twylah.com 7
http://internetwebsitedesign.biz 7
http://www.ozzee.com 6
http://www.jatinmahindra.com 5
http://a0.twimg.com 5
http://internetmarketing.collected.info 5
http://socialmediamarketing.collected.info 4
http://mail.threewventures.com 4
http://moheeva.com 3
http://www.marketerblog.com 3
http://socialsculpting.com 2
http://localhost 2
http://feeds2.feedburner.com 2
http://dashboard.bloglines.com 2
http://translate.googleusercontent.com 2
http://www.xigaware.com 1
http://www.affiliatevelocity.com 1
http://twitter.com 1
http://ppc.cc 1
http://knowledgehubnetworks.com 1
http://cornishhostingcompany.co.uk 1
http://www.netvibes.com 1
http://tricks7.blogspot.com 1
http://emailmg.ipage.com 1
http://www.advertising-nj.com 1
http://blogstuff.collected.info 1
http://searchengineoptimization.collected.info 1
http://editbrunner.collected.info 1
http://howtogetbacklinks.easywaytodoit.com 1
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13 of 3 previous next Post a comment

  • jeniferlove jeniferlove Hi Dear, my name is Janifer Andrew, How are you today? i hope all is well with you,please I will be very happy if you can write me in my email ( jeniferandrew44@yahoo.co.uk ) so that i can send you my pictures and you no more about me Yours new friend Jenifer 22 hours ago
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  • toprank TopRank® Online Marketing at TopRank® Online Marketing Thank you Dana and great examples of doing the real home work of keyword research :) 2 years ago
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  • danatanseo danatanseo I've been thinking about this topic a lot the last few weeks, particularly because I have been tasked by my current company to create a business plan for a new brand. What I found was that keyword research, one of the cornerstones of SEO, is more relevant and more important now than ever. Maybe the problem is a lot of people don't have the patience or the know-how to get down in there and really do nitty-gritty keyword research. I think a lot of times people use a few keyword tools, make a few lists call it done and never take the time to analyze the results. As I found while creating this new business plan, a strong keyword foundation can part the heavens!

    Don't stop at Google-suggested keywords, use everything you've got in your aresenal. For me that meant combing through several years worth of industry data from a similar business I started for another company. Wow, did I find some gems! I found keyword miss-spellings I wouldn't have ever considered. I found search terms that were producing zero results on my site, and I found search terms that were producing conversion rates as high as 100% with Per Visit Values over $300. Had I stopped at what keyword tools gave me, I wouldn't ever ever found any of these. What's best? It helped me write fabulous content because I had a whole dictionary of synonyms and keyword phrases I hadn't ever considered. To me, THAT is the grunt work of SEO that produces great results.

    Great slide. Thanks for sharing Lee
    2 years ago
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Convergence: Social Media SEO Content Marketing SES Chicago 2011 Convergence: Social Media SEO Content Marketing SES Chicago 2011 Presentation Transcript