#Optimize your online marketing with Social Media and SEO.
...
#Optimize your online marketing with Social Media and SEO.
Competition for attention on the search and social web is exploding and this presentation shares how to attract & engage more customers through the intersection of Social Media, SEO & Content Marketing.
Moving from tactical to strategic SEO and Social Media Marketing means being the Social SEO Hero in your organization.
Presentation by Lee Odden, CEO of TopRank Online Marketing at SMBMSP39.
I am Chandni Kumari Business Development Executive.
I was on you website and observed that you are an online service provider. I was just wondering if you would be interested in outsourcing your campaigns to us. We would be happy to execute the same for you on a white label basis.
Why choose us?
The answer is simple! We provide affordable and very UNIQUE link building service. You can hire a link builder working full time, 22 days a month for you and that too at USD 450.00 a month. It's not the same as what most SEO companies do:
Benefits of Hiring a Link Builder
It’s affordable with price as low as USD 495.00 a month. Link Builder would work 22 days a month No Set-up Cost No Infrastructure Cost Link Building helps your site indexing in Search Engines (Like Google, Yahoo & MSN, bing). Get theme based one way links along with directory submissions and social book marking No Need to Pay for Every Link Its make related traffic for your site to get relevant audience.
Top 20 Benefits of Our Service:
1. Working for more than 5 SEO companies in UK and USA 2. Links with relevant 'Keywords' in the Anchor Text 3. Links from industry-relevant pages. 4. Links from industry specific article pages 5. Link to your site should not be through a 'redirect' script 6. No JavaScript links 7. No links from 'framed' pages 8. No 'flash' embedded links 9. No paid or time-bound links 10. No links from Link Farms 11. No links from FFA (Free-For-All) link networks 12. No links from pornographic, casino, Viagra and other sites containing offensive content 13. Full data sheet of links created at the end of each month 14. Hired Link Builder would work Full Time, 22 Days a month.
Do let me know your views and I would be happy to provide further details.
We are a Delhi-NCR, India based, and leading web services company with main competency in SEO ( Search Engine Optimization), working as an outsourced vendor for many reputed SEO agency based in USA , UK , Canada and Australia . We have a dedicated team of 25 professionals to serve you. We provide the SEO (Search Engine Optimization) and SEM solution with top ranking on major search engine as Google, Yahoo and Bing as per the current status of website and requirement.
We work on on-page factors, off-page factors and site wide factors of website.
We always adopt the ETHICAL SEO process/White hat technique; also follow the guidelines of Google and major search engine for SEO result.
We follow these below point in consideration.
*Ethical process and white hat technique only. *Agency Client Oriented Approach in our process. *White label for client re-selling and re branding. *Frequent reporting with all required format and information. *Timely and smooth communication etc.
We can assure you of getting high SERP (Search engine Result Page) with our high track record of success. Our SEO solution will help to increase the traffic and sales lead to your website.
We are looking forward starting a long and healthy business relationship with you.
We will be happy to AMAZE you with our work. I will really appreciate you please let me know your SEO requirement.
Kind Regards,
Sonakshi Sinha seo.company78@yahoo.in1 year ago
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jeffmayroseThis is great to know. Thanks for posting.1 year ago
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TopRank Online Marketing at TopRank Online MarketingThank you to all for the favorite votes. For a deep dive into Social SEO & Content Marketing, be sure to visit http://optimizebook.com (pre-order)1 year ago
Are you sure you want to
TopRank Online Marketing is a specialist at helping companies attract and engage more customers through the intersection of Search, Social Media and Content Marketing. In combination with Email Marketing and Social Advertising, TopRank’s Online Marketing pros have helped B2B and B2C companies increase traffic, sales and brand visibility online since 2001. This presentation provides insights into the Convergence of Search, Social & Content Marketing.
Lee Odden is CEO of TopRank Online Marketing and editor of Online Marketing Blog: Rated the #1 content marketing blog by Junta42 and a top 10 blog by Advertising Age. A 14-year online marketing veteran, Lee has been cited by numerous industry publications and books including The Economist, DM News and ‘Marketing in the Age of Google’ by Vanessa Fox. Lee speaks internationally on Social Media SEO and Content Marketing for top conferences including ad:tech, Intel’s Social Media Summit and SES, where he serves on the board of advisors. His first book, ‘Optimize’ will be published by Wiley in 2012.
http://www.comscore.com/Press_Events/Press_Releases/2010/1/Global_Search_Market_Grows_46_Percent_in_200970% of brands social media content (FB or Twitter) doesn’t rank in top 20 on Google for brand namehttp://www.brightedge.com/2011-04-18-brightedge-study-social-media-seo-optimization
As marketers gear up for the fourth quarter, the busiest time on their marketing calendars, nearly two-thirds (63.4%) say they are planning to increase focus on social media over the next 12 months, while nearly one-half plan to increase focus on email (45.5%) and content marketing (45.3%), according to a new survey from Bizo.Moreover, among those who conduct social marketing, most (97%) say social media is now more or equally important to the marketing mix than it was in the previous year.http://www.marketingprofs.com/charts/2011/5786/brands-betting-big-on-social-email-content-marketing?adref=nl082511
Who cares about great content?
Customers do53% of time spent on the Internet is directly attributable to content consumption. AOL Nielsen May 2011
In an interview with Wired Magazine, Udi Manber, Google’s head of search, said that Google will make as many as 550 changes to its search algorithm this year
http://www3.emarketer.com/Article.aspx?R=1007647
Advertisersworld-wide are struggling to understand where SEO fits with their business.
Take inventory of your content and media. Anything digital published online can be optimized for findability.
framework for content marketing strategy and practical optimization and social media marketing tips to grow business online.
They want to be educated and their behaviors for information discovery, consumption and sharing have changed
They want to be educated and their behaviors for information discovery, consumption and sharing have changed
They want to be educated and their behaviors for information discovery, consumption and sharing have changed
They want to be educated and their behaviors for information discovery, consumption and sharing have changed
Search Keywords – what are people searching for, what words are in demand relevant to your content?Social Keywords – what are people talking about on social networks? What topics are hot, trending and relevant?
Optimize: How to Attract and Engage More Customers Through the Intersection of Search, Social Media and Content Marketing (To be published by Wiley 2012) http://optimizebook.com
Social Media & SEO - TopRank Online MarketingPresentation Transcript
Be a Social SEO & Content Marketing Hero @LeeOddenTopRankMarketing.com Online Marketing Blog
TopRank Online Marketing Search – Social - Content Clients Speaking Media
What Happens on the Internet…
Every 2 Days, We Create As Much Information As We Did Since the Dawn of Time To 2003 Source: Eric Schmidt – 8/10 (via TechCrunch)
10 Million 2 Weeks 102 Million 200 Million 750 Million (Larry Page) Sources: *LinkedIn **Forbes ***SocialBakers **** Google
Google sites handle 88 billion searches per month worldwide Source: comScore At any given time there are 50-200 different versions of Google’s core algorithm in the wild *Google Inside Search 70% of Brands Social Content Doesn’t Rank Top 20 for Brand Names *Brightedge SMO Study 04/11
Social in SERPs for MN Brands 6 out of 10 have a social presence on Google top 20 SERPs for brand name
Social Media Presence
Social Rises, Search Dominates Interactive: $76.6 Billion by2016
Brands Are Betting Big on Social Via MarketingProfs 63% - Social 45% - Email 45% - Content 43% - SEM 36% - Video
We Are Content Marketers Website Google+ Book Twitter White Papers Facebook Articles YouTube Guides Flickr Webinars Blog LinkedIn Guest Posts Slideshare Events Press Releases
Content Marketing Trilogy: Sharing Discovery Consumption Search Social Email Text Video Image Audio Social Email Publish
Who cares about great content?
Customers Do! 53% Of time on the internet is content consumption. AOL Nielsen 5/11 U.S.: 27 million shared per day AOL Nielsen 5/11
Google Cares Too Panda Source: Search Engine Land 3/11 Google’s POV on Quality Content: http://goo.gl/huekf
Great Content isn’t “Great”Until it’s Discovered, Consumed and Shared!
So, If You Have Great Content… Set it free! 92%
Where Does SEO Fit? Content Marketing Advertising HR SEO Public Email Relations Customer Social Service Media Interactive
Web Sites News Images Video Local Real-Time Blogs What can be searched, Can be optimized!
What Content Should Be Findable? Media: Video, Audio, Images Blogs Tweets Status Updates Comments Tags MS Office Docs PDF files Products & Services Corporate Info News, PR Help, FAQ Job Listings Landing Pages Newsletter Fulfillment
Customer Lifecycle Content
Discovery - Consumption - Sharing Anyone know a good Thai place in Tucson? I just had the best Thai food at XYZ Thai!
Social Search Which Comes 1st in Your Mix?
Search & Social Discovery 1% Social Alone 51% Search Alone 48% Search & Social
Why Not… …improve and extend your investment in social content through SEO?
Social SEO & Content in Action Identify Topic/Story Research Search & Social Keywords Create an Optimized Social Content Campaign Provide SEO, SMO Guidelines to Social Teams Promote via Social Channels, Build Links Monitor Social References, Search Traffic & KPIs Benchmark and Dashboard Reporting
Incorporating SEO & Social Content SEO Super Star Says: Optimize for People First! Keywords Glossary Editorial Plan Content Campaign On-Page SEO Social SEO Hub & Spoke
CMO & SMO Framework Research Customer Segments Keywords Topics Message Content & Promo Plan Optimize, Socialize & Promote Preferences Pain Points Behaviors Search & Social Data Sources Topics, SEO Calendar, Repurpose Social & SEO Networking, Link Building
Discovery - Consumption - Sharing “I need a digital camera” Asks friends on FB Searches Google SERP: Article Digital camera reviews. Suggested cameras Are they any good? Read our Customer Reviews See Ratings Purchase:Buys a Sony NEX-5 Post to Twitter & FB: “I just bought a Sony NEX-5 from Cameras R Us! Consumer Cameras R Us @THX!
Let’s Break That Down Article on a digital camera. Previews of digital cameras that show how good tthey are. Article on a digital camera. Previews of digital cameras that show how good tthey are. Article on a digital camera. Previews of digital cameras that show how good tthey are. Article on a digital camera. Previews of digital cameras that show how good tthey are. $ Consumer Cameras R Us @THX!
Persona / Profile
Working Mom
Vacations
Digital Camera
Reviews & Ratings
“How to” Tips
Photo Sharing
Value, Quality
Consumer Cameras R Us
Customer Centric Content
“How to purchase” articles
Buying guides
Photo tips
Aggregated reviews
Customer reviews
Images, Video (DAO)
Social presence
Social promotion
Social monitoring
Social engagement
SEO Consumer Profile Cameras R Us
Search Keywords Social Topics What Do Your Customers Care About?
Customer Keywords & Topics Do widgets impact the environment? How to save money on widgets? Company XYZ “widget” Round Widgets Eco-Friendly Value Priced
3 Takeaways Customer Centric Keywords: Research keywords & Social topics to inspire a social content plan. 1 Incorporate SEO, SMO in Processes: Optimize and socialize all content production & integrate analytics. 2 Practice Proactive Optimization Train staff on SEO, develop standards and leverage SEO & Social monitoring tools to reveal trends & track performance. 3
Thank You! – Social SEO Hero Manual @LeeOdden TopRankMarketing.com TopRankBlog.com lee@toprankmarketing.com OptimizeBook.com 2012 Wiley
Spyros Langkos
I am Chandni Kumari Business Development Executive.
I was on you website and observed that you are an online service provider. I was just wondering if you would be interested in outsourcing your campaigns to us. We would be happy to execute the same for you on a white label basis.
Why choose us?
The answer is simple! We provide affordable and very UNIQUE link building service. You can hire a link builder working full time, 22 days a month for you and that too at USD 450.00 a month. It's not the same as what most SEO companies do:
Benefits of Hiring a Link Builder
It’s affordable with price as low as USD 495.00 a month.
Link Builder would work 22 days a month
No Set-up Cost
No Infrastructure Cost
Link Building helps your site indexing in Search Engines (Like Google, Yahoo & MSN, bing).
Get theme based one way links along with directory submissions and social book marking
No Need to Pay for Every Link
Its make related traffic for your site to get relevant audience.
Top 20 Benefits of Our Service:
1. Working for more than 5 SEO companies in UK and USA
2. Links with relevant 'Keywords' in the Anchor Text
3. Links from industry-relevant pages.
4. Links from industry specific article pages
5. Link to your site should not be through a 'redirect' script
6. No JavaScript links
7. No links from 'framed' pages
8. No 'flash' embedded links
9. No paid or time-bound links
10. No links from Link Farms
11. No links from FFA (Free-For-All) link networks
12. No links from pornographic, casino, Viagra and other sites containing offensive content
13. Full data sheet of links created at the end of each month
14. Hired Link Builder would work Full Time, 22 Days a month.
Do let me know your views and I would be happy to provide further details.
Kind Regards,
Chandni Kumari
Email ID Seocompany4531@yahoo.in
Online Marketing 1 year ago
We are a Delhi-NCR, India based, and leading web services company with main
competency in SEO ( Search Engine Optimization), working as an outsourced
vendor for many reputed SEO agency based in USA , UK , Canada and Australia
.
We have a dedicated team of 25 professionals to serve you. We provide the
SEO (Search Engine Optimization) and SEM solution with top ranking on major
search engine as Google, Yahoo and Bing as per the current status of website
and requirement.
We work on on-page factors, off-page factors and site wide factors of
website.
We always adopt the ETHICAL SEO process/White hat technique; also follow the
guidelines of Google and major search engine for SEO result.
We follow these below point in consideration.
*Ethical process and white hat technique only.
*Agency Client Oriented Approach in our process.
*White label for client re-selling and re branding.
*Frequent reporting with all required format and information.
*Timely and smooth communication etc.
We can assure you of getting high SERP (Search engine Result Page) with our
high track record of success. Our SEO solution will help to increase the
traffic and sales lead to your website.
We are looking forward starting a long and healthy business relationship
with you.
We will be happy to AMAZE you with our work. I will really appreciate you
please let me know your SEO requirement.
Kind Regards,
Sonakshi Sinha
seo.company78@yahoo.in 1 year ago