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Roots in social media

by Bernard Goldbach on Aug 07, 2012

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An outline of how social media can be used to train people as they gather ancestral information to share. This initiative is a strategic undertaking between the Limerick Institute of Technology, The ...

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Roots in social media Presentation Transcript

Roots in Social Media Connecting through ancestry.

Roots inSocial Media Taking social mediawith @topgold from LIT.ie to new fields of work.

What We KnowO Genealogy continues to thrive as access to digital records increases.O Social networking is built into the infrastructure of successful ancestral research.O People want to share their stories.O “Returning to roots” features on bucket lists.O The Gathering in Ireland shares these conclusions.

What We Are DoingO LIT runs a Skillnets programme for local tourism promotion.O LIT runs Special Purpose Award in Web Promotion for Business.

Social Media is BusinessPeople gather things and connect in variousnetworks.

The Power of Voice Vibrant and effective Audioboo.fm

Ancestry on Twitter Consultants and the curious alike.

Smart Skills DeliverO People learn how social networks create discussions.O Effective hands-on training is required because mobile touchscreens are the primary watering holes.O Respect for time-motion requirements means developing field recording skills.

Dynamic Uploading

Pro-am Equipment Some field work requires pro-am gear.

Connecting People

Handheld Connections

Tracking ConversationsO Clever titles, headlines and captions pique interest, resulting in uptick of views.O Upvoting, sharing and liking content causes it to spread.O Web Analytics can show this amplification and ripple effect.

Tracking Metrics

Growing the CommunityO Affinity groups grow by nurturing their core interests.O Social networking complements genealogical research.O Once uploaded, context often embellishes new social shareable content.O Individuals build a handheld view of a large community of interest.

Cultural Tourism• A business owner is a heritage storyteller.• B&B owners help visitors trace their roots.

Transmedia StoriesWe can write and share memories as ebooks.

With Thanks toO @jtcurragh and @boydjane for helpful tips.O Affordable Smartphones.O Free wifi.

Strategic Connections

Happy Storytelling! Bernie Goldbach edits http://www.insideview.ie Tweets @topgold http://gplus.to/topgoldhttp://slideshare.net/topgold/roots-in-social-media

Thoughts?http://goo.gl/m4SQA